Growth Marketing Director - job 2 of 6

Job Summary

A company is looking for a Growth Marketing Director to lead digital marketing strategies and drive student enrollment.

Key Responsibilities

• Develop and execute digital marketing strategies to enhance enrollment growth and brand visibility
• Oversee multi-channel digital campaigns and optimize for lead generation and conversion
• Analyze campaign performance and provide actionable insights to improve results

Required Qualifications

• Bachelor's degree and eight years of relevant experience, or a combination of education and experience
• Proven success in generating leads through digital marketing campaigns
• Expertise in SEO/SEM, paid media, and marketing automation
• Experience managing staff and vendor relationships
• Strong analytical skills with a focus on data-driven decision-making