Director of HCP Strategy

Job Summary

A company is looking for a Director, HCP GTM Strategy.

Key Responsibilities

• Lead the monetization and scalable growth of HCP audience offerings across life sciences and healthcare clients
• Serve as a strategic subject matter expert for HCP engagement, guiding Sales, Client Success, and Marketing
• Develop and refine HCP commercialization strategies, including pricing, packaging, and value propositions

Required Qualifications

• 12 years of related experience with a Bachelor's degree; or 8 years with a Master's degree
• Proven track record of monetizing and scaling HCP platforms or products
• Deep understanding of HCP marketing and engagement strategies
• Experience partnering with Product and cross-functional teams to launch market-fit solutions
• Bachelor's degree required; MBA, MPH, or other advanced degree preferred