AEM Content Manager

Job Summary

A company is looking for an AEM Content Manager/A/B Testing Specialist.

Key Responsibilities

• Review and manage incoming content requests, ensuring completeness and providing feedback
• Build and execute merchandising campaigns in AEM, leveraging Adobe Target for segmentation and personalization
• Monitor A/B test performance, optimizing based on data and collaborating with the testing lead

Required Qualifications

• Proficiency in Adobe Experience Manager (AEM) for content creation and management
• Expertise in Adobe Target for A/B test setup and campaign management
• Strong understanding of merchandising strategy and campaign segmentation
• Experience in managing content calendars and coordinating cross-functional approvals
• Proven ability to design and execute A/B tests with a grasp of statistical significance