ABM Platform Product Owner

Job Summary

A company is looking for an ABM Platform Product Owner.

Key Responsibilities

• Oversee platform use, enablement, and marketing orchestration practices across the account lifecycle
• Develop and manage intent data processes and optimize buyer journeys
• Build dashboards to track campaign impact and ensure seamless integration with relevant Martech platforms

Required Qualifications

• 3-5 years of experience in B2B marketing, marketing operations, or revenue operations, with 1-2 years in an ABM-focused role
• Hands-on experience with Demandbase One as an administrator or advanced user
• Deep understanding of ABM, intent data, and marketing orchestration principles
• Experience with integrations of Demandbase with Salesforce, Marketo, and other media platforms
• Strong analytical mindset with experience using data to influence marketing strategies