Social Media Manager 10-15 Hours per Week (IC-TA)

We are in the process of staffing a Virtual Assistant where a client needs someone to handle the following responsibilities. If you are interested, please complete the Virtual Assistant application. For other job information and updates on Virtual Assistant roles, make sure you follow us at @momtovirtualassistant.

Key Responsibilities

• Create 30 day content plan
• Develop and execute social strategies aligned with our brand objectives.
• Determine content types, frequency, and calls to action that move the needle.
• Edit reels and videos using tools like CapCut and Instagram’s in-app editors.
• Use Canva for creating polished visuals across social platforms.
• Stay up to date on trends, viral audio, and content formats and apply them in a way that fits our luxury aesthetic.

• Build and schedule email campaigns.
• Create automated email flows.
• Align email content with our social media campaigns and business calendar.

• Have strong visual judgment and understand what appeals to women aged 30 - 60, (the company’s core demographic)
• Be able to create on-brand mood boards and visuals that align with our design language.
• Maintain a consistent tone and voice across social, email, and other platforms.

• Updating Airtable and Shopify as needed. 
• Help with product organization, billing tasks, and internal systems. 
• Support special projects and marketing tasks as we grow.
• Report on performance and suggest optimizations based on engagement data.

• Repurpose content efficiently across channels.
• Help with basic community engagement (DMs, comments, tags) when appropriate.
• Platforms: 
• AirTable
• Klaviyo
• Google Suite
• Shopify
• Etsy
• Instagram
• TikTok
• Meta
• CapCut

• Experience as a Social Media Manager / Marketing Director / Graphic Designer / Interior Designer (a must) 

• Experience in creating email sequences (a must) 
• Passion / interest for Vogue, Southern Living, Architectural Digest / luxury home decor (a plus) 
• Knowledge of fine rugs (a plus) 
• Creative
• Excellent communicator 
• Intuitively organized
• Detail oriented
• Likes deadlines
• Ability to anticipate needs / problem solve
• Self-starter and ability to work independently 
• 10-15 hours per week (availability to grow as role grows)
• Pacific, Mountain, Central, or Eastern Time Zone

There are no benefits for this role as it is meant to be performed by independent contractors. Please let me know if you have any questions.