Marketing Analytics Consultant - job 1 of 2

Job Summary

A company is looking for a Marketing Analytics Consultant to support their team in analyzing and visualizing marketing performance data.

Key Responsibilities

• Collect, organize, and analyze marketing performance data from outbound channels
• Develop and maintain Excel-based reports for tracking KPIs, trends, and performance benchmarks
• Design, build, and update Power BI dashboards for real-time visualization of marketing metrics

Required Qualifications

• Proven experience in marketing analytics, reporting, or a related data-focused role
• Familiarity with common marketing platforms (Google Analytics, Meta Ads, Google Ads, Sprinklr, Braze) is a plus
• Strong proficiency in Microsoft Excel (formulas, pivot tables, charts, conditional formatting, and data cleansing)
• Advanced skills in Power BI (data modeling, DAX, dashboard design, and data source integration)