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Sr. Technical SEO Specialist

At G-P, our mission is to break down barriers to global business, enabling opportunities for everyone, everywhere. With remote-first and diverse teams all around the world, our people are the key to achieving this mission. That’s why we trust our Dream Team members with the flexibility and autonomy to do their best and most innovative work, encourage and support their personal growth and career development, and believe in recognition for a job well done.  

The work you’ll be a part of here will have a positive impact on people and their work/life possibilities around the world. Our industry-leading SaaS-based Global Growth Platform™ enables our customers to expand and grow into 180+ countries, creating more opportunities for global success – without requiring entity or subsidiary setup. 

Beyond the power of our platform, we never forget that behind every hire is a human being. And that brings us to you. In addition to a competitive compensation and benefits package, what we offer to all employees is the clear and simple promise of Opportunity Made Possible. Come expand your skills in new ways and experience the thrill of impacting the way the world works, today and in the future. 

About the Position: SEO Specialist

The SEO Specialist plays a critical role in driving organic traffic and leads by increasing G-P’s search visibility and optimizing our web properties.   The position will require collaboration with marketing, martech and product teams as well as external partner resources.

You are responsible for executing all SEO activities, including keyword strategy, link building, on-page optimization, content mapping, technical optimization to increase traffic, high-quality leads for our sales teams and ultimately revenue from organic search.

This position requires a self-motivated individual who wants to make an impact and possesses the ability to get measurable results in a short amount of time. You must be thoughtful about the customer journey and understand the value that our products and services bring. You have spent some time generating leads for a business-to-business marketing team either as a consultant, at an agency or on the internal team.

 

What You’ll Do:  

  • Partner with the Demand Generation teams to develop and implement the overall lead generation strategies. 
  • Drives organic lead growth thru effective SEO processes
  • Execute test runs, identify trends and gather relevant results while working on SEO strategies
  • Perform keyword and competitor research, keeping a constant pulse on opportunities to engage our audience. Work with the relevant teams to ensure that all website content is optimized for SEO and conversion, including landing pages, blog posts, and product descriptions.
  • Brings a collaborative and high-performance approach to culture within the team and across all functional areas.
  • Keep up with the latest industry trends and technologies including, SEO, internal search and the impact of AI on these areas.  
  • Gain a comprehensive understanding of the strengths and weaknesses of the website, and flesh out SEO strategies to improve  visibility and traffic.
  • Leverage SEO tools, including Google Analytics, SEMRush (or similar), and Google Search Console to increase website ranking on search engines 
  • Help the company gain website traffic, increase sales/leads and improve overall engagement and footfalls.
  • Comfortable presenting research and data across teams to drive adoption and evangelism for SEO efforts.

Preferred skills and qualifications

  • Bachelor’s degree in marketing, mass communication, media studies or another discipline
  • Proven SEO success stories that resulted in high quality lead generation with high conversion rates
  • Three to five years of relevant experience
  • Working knowledge of the latest tools and industry trends that are within the scope of the SEO specialist job profile

 

#LI-Remote #LI-LM1

About Us

G-P helps growing companies unlock their full potential by making it possible to build highly skilled global teams in days instead of months. Through our SaaS-based platform, we help find, hire, onboard, pay, and manage team members, quickly and compliantly, to expand growth opportunities for everyone, everywhere – without the hassle of setting up local subsidiaries or branch offices.

G-P. Global Made Possible.

G-P is a proud Equal Opportunity Employer, and we are committed to building and maintaining a diverse, equitable and inclusive culture that celebrates authenticity. We prohibit discrimination and harassment against employees or applicants on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other legally protected status.

G-P also is committed to providing reasonable accommodations to individuals with disabilities. If you need an accommodation due to a disability during the interview process, please contact us at careers@g-p.com.

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Average salary estimate

$72500 / YEARLY (est.)
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$60000K
$85000K

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What You Should Know About Sr. Technical SEO Specialist, G-P

Join G-P as a Sr. Technical SEO Specialist and embark on a remarkable journey designed to make a global impact! In this remote-first position based in Mexico, you will play a crucial role in enhancing our search visibility and driving organic traffic to our industry-leading Global Growth Platform™. Imagine collaborating with dynamic teams from marketing to product development, bringing together your SEO expertise to develop effective strategies that increase lead generation and contribute to our mission of breaking down barriers to global business. Your ability to employ keyword research, link building, and technical optimization will be paramount to boosting our online presence. At G-P, we emphasize personal growth, giving you the independence to innovate while providing the tools and resources you need to excel. With a culture rooted in collaboration, you'll be encouraged to share insights and best practices with colleagues across diverse functional areas. We're looking for someone with experience in B2B marketing, a keen understanding of customer journeys, and a commitment to achieving measurable results quickly. Not only will you help engage our audience through optimized website content, but you'll also stay updated on SEO trends and the latest technologies, driving G-P’s organic search strategy forward. Enjoy a competitive compensation package while being part of a company that values inclusion and authenticity. If you are ready to leverage your passion for SEO to impact the way the world works, let’s explore this opportunity together!

Frequently Asked Questions (FAQs) for Sr. Technical SEO Specialist Role at G-P
What does a Sr. Technical SEO Specialist do at G-P?

As a Sr. Technical SEO Specialist at G-P, your primary responsibility is to drive organic traffic and optimize the company’s web properties. This involves executing SEO activities, collaborating with marketing and product teams, and developing effective lead generation strategies. Your role is critical in ensuring our website is optimized for search visibility which leads to higher sales and engagement.

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What qualifications are needed for the Sr. Technical SEO Specialist position at G-P?

To qualify for the Sr. Technical SEO Specialist position at G-P, candidates typically require a bachelor’s degree in marketing or a related field, along with three to five years of relevant SEO experience. Demonstrable success in high-quality lead generation and an understanding of the latest SEO tools and trends will make you a prime candidate!

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How can I apply for the Sr. Technical SEO Specialist role at G-P?

Interested candidates can apply for the Sr. Technical SEO Specialist position at G-P by navigating to the careers section of our website and submitting an application that highlights their relevant experience, skills, and why they would be a great fit for this remote-first role.

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What tools do the Sr. Technical SEO Specialists at G-P use?

At G-P, our Sr. Technical SEO Specialists utilize various tools including Google Analytics, SEMRush, and Google Search Console to analyze website performance, identify trends, and strategize for increased search visibility and traffic.

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Does G-P support remote work for Sr. Technical SEO Specialists?

Yes, G-P promotes a remote-first culture, which means that as a Sr. Technical SEO Specialist, you can work from anywhere in Mexico. We believe in providing our employees the flexibility to manage their work-life balance while contributing to global business opportunities.

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What is the culture like for the Sr. Technical SEO Specialist role at G-P?

The culture at G-P for the Sr. Technical SEO Specialist role is collaborative and supportive. We value high performance, innovation, and inclusivity, encouraging team members to share insights and work together to achieve outstanding results in a diverse environment.

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What growth opportunities are available for a Sr. Technical SEO Specialist at G-P?

G-P offers excellent personal growth opportunities for Sr. Technical SEO Specialists, including professional development initiatives, exposure to various projects, and the chance to learn about industry-leading SEO practices and technology trends to enhance your skill set.

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Common Interview Questions for Sr. Technical SEO Specialist
Can you explain your experience with SEO tools and how you leverage them?

In answering this question, highlight specific tools like Google Analytics, SEMRush, or Ahrefs. Discuss how you've used these tools to analyze traffic patterns, perform keyword research, and track SEO performance, showing how your insights contributed to improving website rankings.

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Describe a successful SEO campaign you've led in the past.

Share details about a particular campaign where you set clear objectives, utilized keyword strategies, and collaborated with other teams. Discuss the metrics used to measure success, the journey from conception to execution, and the overall results that affirm the campaign's effectiveness.

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How do you approach keyword research for an organization?

Describe your methodical approach to keyword research, including steps such as identifying target audiences, using tools to gather data on search volume and competition, and how you prioritize keywords that align with both customer intent and business goals.

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What is on-page SEO and why is it important?

On-page SEO refers to the practices of optimizing individual web pages to rank higher in search engines and earn more relevant traffic. In your answer, emphasize the importance of elements such as title tags, meta descriptions, header tags, and the role they play in improving user experience and search visibility.

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How do you stay updated with SEO trends?

Explain your methods for staying informed, such as reading industry blogs, participating in online forums, or following SEO thought leaders on social media platforms. Illustrate with examples of how these insights have shaped your strategies or decisions in previous roles.

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Can you describe your experience with link building?

Discuss your link-building strategies, such as outreach campaigns, guest posting, or creating shareable content. Provide examples of successful link-building efforts and how they positively impacted website authority and search rankings.

Join Rise to see the full answer
What steps do you take when conducting a technical SEO audit?

Outline your approach to a technical SEO audit, including evaluating site structure, checking for crawl errors, analyzing site speed, and ensuring mobile-friendliness. Describe the tools used and the follow-up actions taken based on your findings.

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Why do you want to work for G-P as a Sr. Technical SEO Specialist?

This is your chance to illustrate your research about G-P, mentioning its mission to break down barriers to global business, its values surrounding diversity and inclusion, and how you see your role as aligning perfectly with its vision of Opportunity Made Possible.

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How do you handle competition analysis in your SEO strategy?

Elaborate on how you perform competitor analysis by identifying key players in the market, evaluating their SEO strategies, and drawing insights to refine your own tactics. Discuss the tools and methodologies you use to remain competitive.

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What do you think are the most important metrics to measure SEO success?

Identify key performance indicators (KPIs) such as organic traffic, conversion rates, bounce rates, and keyword rankings. Explain why tracking these metrics is crucial in assessing the overall effectiveness of your SEO initiatives.

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G-P's company tagline "Global Made Possible" expresses our mission of breaking down barriers to global business and enable opportunities for everyone, everywhere.

60 jobs
MATCH
VIEW MATCH
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
SALARY RANGE
$60,000/yr - $85,000/yr
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
November 24, 2024

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