FeedbackFruits is on a mission to enhance education through innovative technology, making learning more engaging and interactive for students and educators alike. Our suite of pedagogical tools is used by over 200 institutions worldwide, impacting millions of courses and students. We focus on promoting active learning and equitable access through our user-friendly solutions, ensuring that every learner benefits from high-quality educational experiences.
Currently we are looking for a VP of Product Design in our team that will drive the strategic vision for product design here at FeedbackFruits.
The impact you'll have in this role:
As VP of Product Design, you will set and drive the strategic vision for product design at FeedbackFruits, ensuring a user-centered design approach that advances our mission to empower educators and learners. This VP-level role will focus on developing a comprehensive design strategy that not only meets immediate user needs but also aligns with our long-term product goals. The role is crucial in building a cohesive, modular, and scalable design system that enhances user experience across diverse educational contexts.
Job Responsibilities:
Design Vision & Strategy
Develop a high-level, future-oriented design vision that aligns with FeedbackFruits’ mission, goals, and product strategy.
Lead the creation of a design system focused on modularity and reuse to optimize engineering efficiency and support our composable learning platform.
Drive a user experience strategy that balances accessibility for late adopters with feature richness for early adopters.
Prioritize user-centered principles in creating seamless integrations with Learning Management Systems (LMS) to optimize the embedded user journey.
Make informed, strategic decisions around redesigns by weighing risks, costs, and user impact, aiming for sustainable improvements that maintain high user satisfaction (NPS).
Team Leadership & Collaboration
Build, mentor, and empower a high-performing product design team, fostering a culture of respect, innovation, and continuous learning.
Facilitate regular design reviews and constructive critique sessions to maintain high design standards and alignment with the product vision.
Partner closely with Product Management, Engineering, and QA to ensure alignment and cohesion across cross-functional teams, amplifying the design team’s role in the broader product development process.
Innovation & User-Centric Design
Champion a user-centered design approach rooted in research, feedback, and iterative testing to address the diverse needs of educators, students, and other users.
Enhance the platform’s usability for users in LMS-integrated contexts, ensuring an intuitive and effective experience for users in both standalone and embedded interfaces.
Encourage innovation and creative problem-solving within the design team to continuously improve the platform’s value for all user segments.
Strategic Mentorship & Development
Act as a strategic mentor to the design team, fostering an environment of professional growth that aligns with FeedbackFruits’ objectives.
Streamline and elevate design workflows, emphasizing quality, scalability, and an agile response to changing user needs.
Provide constructive feedback on design deliverables, reinforcing brand cohesion, design excellence, and alignment with our product vision.
Your experience:
Scale-ups provide phenomenal learning and development opportunities but sometimes it feels like you’re “building the plane while flying the plane”. You must derive energy from such a climate and don’t mind redesigning for continuous growth, feeling comfortable with some uncertainty.
You have:
Bachelor’s or Master’s degree in Design, Human-Computer Interaction, or a related field.
5+ years of experience in senior design leadership, ideally within EdTech or SaaS environments.
Demonstrated success in setting and executing a design vision that drives product innovation and aligns with strategic goals.
Proven experience with user-centered design methodologies and a deep understanding of creating accessible, scalable, and modular design systems.
Strong portfolio showcasing a range of design projects, including interface, experience design, and integrated platform work.
Proficiency in design tools such as Adobe Creative Suite, Sketch, Figma, or similar.
Exceptional communication skills with a track record of building and leading collaborative cross-functional teams.
A passion for education technology and a commitment to enhancing learning experiences through design.
Benefits
Hybrid work schedule (let’s work together, how you work best).
25 paid holidays per year.
A day off for your birthday.
Advantageous pension scheme.
3 days of volunteering leave per year.
€550 Learning & Development budget per year, along with 3 days paid leave for learning purposes.
Travel allowance and Swapfiets subscription.
Free access to the office gym.
Unlimited access to mental health support with OpenUp service.
Apply for the job
If you are excited about enhancing education through technology and possess the skills we are looking for, we encourage you to apply.
Don’t meet all the requirements?
We encourage you to apply even if you don't meet every single qualification. We’re looking for talented individuals with a passion for learning and a drive for excellence.
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Exciting times are ahead at FeedbackFruits, where we believe in the power of technology to transform education! We're on the lookout for a VP Product Design based in Amsterdam to help elevate our mission to make learning engaging and accessible to all. In this pivotal role, you will shape the strategic vision for product design, creating user-centered solutions that enhance the experiences of educators and learners alike. You'll lead a talented design team focused on crafting a cohesive and scalable design system, driving innovative user experiences that integrate seamlessly with Learning Management Systems. Your input will be key in balancing the needs of diverse users—from newcomers to tech-savvy educators—ensuring every feature contributes to a high-quality educational journey. Beyond the design itself, you'll foster a culture of collaboration and continuous improvement, mentoring your team and ensuring they have the tools to thrive. By working closely with Product Management and Engineering, you’ll guarantee that our designs not only look great but also meet business needs. This isn’t just a job; it’s an opportunity to significantly influence the EdTech landscape. If you're passionate about education and have the experience to back it up, this could be the perfect fit for you!
FeedbackFruits is an EdTech scale-up based in Amsterdam whose mission is to drive student engagement while increasing teacher productivity. The platform encompasses a range of learning activities such as self & peer assessment, online discussion, ...
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