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VP Product Design

FeedbackFruits is on a mission to enhance education through innovative technology, making learning more engaging and interactive for students and educators alike. Our suite of pedagogical tools is used by over 200 institutions worldwide, impacting millions of courses and students. We focus on promoting active learning and equitable access through our user-friendly solutions, ensuring that every learner benefits from high-quality educational experiences.

Currently we are looking for a VP of Product Design in our team that will drive the strategic vision for product design here at FeedbackFruits.

The impact you'll have in this role:

As VP of Product Design, you will set and drive the strategic vision for product design at FeedbackFruits, ensuring a user-centered design approach that advances our mission to empower educators and learners. This VP-level role will focus on developing a comprehensive design strategy that not only meets immediate user needs but also aligns with our long-term product goals. The role is crucial in building a cohesive, modular, and scalable design system that enhances user experience across diverse educational contexts.

Job Responsibilities:

Design Vision & Strategy

  • Develop a high-level, future-oriented design vision that aligns with FeedbackFruits’ mission, goals, and product strategy.

  • Lead the creation of a design system focused on modularity and reuse to optimize engineering efficiency and support our composable learning platform.

  • Drive a user experience strategy that balances accessibility for late adopters with feature richness for early adopters.

  • Prioritize user-centered principles in creating seamless integrations with Learning Management Systems (LMS) to optimize the embedded user journey.

  • Make informed, strategic decisions around redesigns by weighing risks, costs, and user impact, aiming for sustainable improvements that maintain high user satisfaction (NPS).

Team Leadership & Collaboration

  • Build, mentor, and empower a high-performing product design team, fostering a culture of respect, innovation, and continuous learning.

  • Facilitate regular design reviews and constructive critique sessions to maintain high design standards and alignment with the product vision.

  • Partner closely with Product Management, Engineering, and QA to ensure alignment and cohesion across cross-functional teams, amplifying the design team’s role in the broader product development process.

Innovation & User-Centric Design

  • Champion a user-centered design approach rooted in research, feedback, and iterative testing to address the diverse needs of educators, students, and other users.

  • Enhance the platform’s usability for users in LMS-integrated contexts, ensuring an intuitive and effective experience for users in both standalone and embedded interfaces.

  • Encourage innovation and creative problem-solving within the design team to continuously improve the platform’s value for all user segments.

Strategic Mentorship & Development

  • Act as a strategic mentor to the design team, fostering an environment of professional growth that aligns with FeedbackFruits’ objectives.

  • Streamline and elevate design workflows, emphasizing quality, scalability, and an agile response to changing user needs.

  • Provide constructive feedback on design deliverables, reinforcing brand cohesion, design excellence, and alignment with our product vision.

Your experience:

Scale-ups provide phenomenal learning and development opportunities but sometimes it feels like you’re “building the plane while flying the plane”. You must derive energy from such a climate and don’t mind redesigning for continuous growth, feeling comfortable with some uncertainty.

You have:

  • Bachelor’s or Master’s degree in Design, Human-Computer Interaction, or a related field.

  • 5+ years of experience in senior design leadership, ideally within EdTech or SaaS environments.

  • Demonstrated success in setting and executing a design vision that drives product innovation and aligns with strategic goals.

  • Proven experience with user-centered design methodologies and a deep understanding of creating accessible, scalable, and modular design systems.

  • Strong portfolio showcasing a range of design projects, including interface, experience design, and integrated platform work.

  • Proficiency in design tools such as Adobe Creative Suite, Sketch, Figma, or similar.

  • Exceptional communication skills with a track record of building and leading collaborative cross-functional teams.

  • A passion for education technology and a commitment to enhancing learning experiences through design.

Benefits

  • Hybrid work schedule (let’s work together, how you work best).

  • 25 paid holidays per year.

  • A day off for your birthday.

  • Advantageous pension scheme.

  • 3 days of volunteering leave per year.

  • €550 Learning & Development budget per year, along with 3 days paid leave for learning purposes.

  • Travel allowance and Swapfiets subscription.

  • Free access to the office gym.

  • Unlimited access to mental health support with OpenUp service. 

Apply for the job

If you are excited about enhancing education through technology and possess the skills we are looking for, we encourage you to apply.

Don’t meet all the requirements?
We encourage you to apply even if you don't meet every single qualification. We’re looking for talented individuals with a passion for learning and a drive for excellence.

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What You Should Know About VP Product Design , FeedbackFruits

Exciting times are ahead at FeedbackFruits, where we believe in the power of technology to transform education! We're on the lookout for a VP Product Design based in Amsterdam to help elevate our mission to make learning engaging and accessible to all. In this pivotal role, you will shape the strategic vision for product design, creating user-centered solutions that enhance the experiences of educators and learners alike. You'll lead a talented design team focused on crafting a cohesive and scalable design system, driving innovative user experiences that integrate seamlessly with Learning Management Systems. Your input will be key in balancing the needs of diverse users—from newcomers to tech-savvy educators—ensuring every feature contributes to a high-quality educational journey. Beyond the design itself, you'll foster a culture of collaboration and continuous improvement, mentoring your team and ensuring they have the tools to thrive. By working closely with Product Management and Engineering, you’ll guarantee that our designs not only look great but also meet business needs. This isn’t just a job; it’s an opportunity to significantly influence the EdTech landscape. If you're passionate about education and have the experience to back it up, this could be the perfect fit for you!

Frequently Asked Questions (FAQs) for VP Product Design Role at FeedbackFruits
What responsibilities does the VP Product Design at FeedbackFruits have?

The VP of Product Design at FeedbackFruits is responsible for developing a strategic design vision that aligns with the company’s goals. This includes creating a modular design system, leading user-centered design initiatives, and collaborating closely with cross-functional teams to enhance user experience across various platforms.

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What qualifications do I need for the VP Product Design role at FeedbackFruits?

Candidates for the VP of Product Design position at FeedbackFruits should possess a Bachelor’s or Master’s degree in Design or a related field. Additionally, they should have over 5 years of experience in senior design leadership roles, particularly in EdTech or SaaS environments, with a strong portfolio demonstrating proficiency in user-centered design methodologies.

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What is the work environment like for the VP Product Design at FeedbackFruits?

FeedbackFruits offers a hybrid work environment, allowing the VP of Product Design to work in a way that suits them best. The company values flexibility and collaboration, creating a supportive atmosphere for innovation and professional growth within the team.

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How does FeedbackFruits support professional development for the VP Product Design?

FeedbackFruits is committed to professional development, offering a €550 budget for learning and development each year, along with 3 days of paid leave dedicated to learning activities. This ensures that the VP of Product Design can continually enhance their skills and knowledge.

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What is the vision for product design at FeedbackFruits?

The vision for product design at FeedbackFruits is to create innovative, user-centered solutions that enhance the educational experience. The VP of Product Design will lead the development of a cohesive design strategy that meets user needs while being aligned with long-term product goals.

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What types of tools are used by the VP Product Design at FeedbackFruits?

The VP of Product Design at FeedbackFruits is expected to be proficient in design tools such as Adobe Creative Suite, Sketch, Figma, and others. Mastery of these tools is essential for developing high-quality design deliverables that support our education technology solutions.

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How does the VP Product Design role impact user experience at FeedbackFruits?

The VP of Product Design plays a critical role in shaping user experience at FeedbackFruits by prioritizing user-centered design principles. This approach ensures that all products are intuitive, accessible, and effectively meet the diverse needs of educators and students.

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Common Interview Questions for VP Product Design
Can you describe your process for creating a design system?

When discussing your design system creation process, emphasize your approach to understanding user needs, conducting research, and iterating based on feedback. Highlight the importance of modularity and accessibility in your design choices.

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How do you balance user needs with business goals?

In your response, stress the importance of aligning user experience with business objectives. Discuss how you prioritize user research alongside stakeholder feedback to create designs that support both user satisfaction and company success.

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What methods do you use for user-centered design?

Explain various methodologies such as user interviews, surveys, and usability testing. Emphasize your iterative approach to refining designs based on real user feedback and analytics.

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How do you successfully lead a design team?

Discuss your leadership style and emphasis on mentorship, collaboration, and fostering a culture of innovation. Share any frameworks or techniques you employ to keep your team motivated and aligned with the product vision.

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Describe a time when you faced challenges during a design project.

Use the STAR method (Situation, Task, Action, Result) to outline a specific challenge, your approach to overcoming it, and the outcome. Highlight your problem-solving skills and adaptability.

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How do you stay updated with design trends and technology?

Share your strategies for keeping abreast of the latest design trends, such as subscribing to industry publications, attending conferences, or participating in online courses. Demonstrating your commitment to continuous learning is key.

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What experience do you have integrating designs with LMSs?

Discuss your experience with designing for Learning Management Systems, focusing on your understanding of user journeys, accessibility standards, and ensuring a seamless experience across both standalone and embedded interfaces.

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How do you gather and implement user feedback into your designs?

Explain your approach to collecting user feedback through various channels, emphasizing the importance of analysis and iteration. Highlight how user insights have directly influenced past design decisions.

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What is your approach to prioritizing design projects?

Describe your criteria for prioritizing projects, such as user impact, alignment with strategic goals, and resource availability. Discuss any frameworks or tools you use to communicate these priorities effectively.

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How do you measure the success of a design?

Discuss the metrics you use to evaluate the success of your designs, such as user satisfaction scores, engagement levels, or retention rates. Emphasize your commitment to data-driven design decisions.

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FeedbackFruits is an EdTech scale-up based in Amsterdam whose mission is to drive student engagement while increasing teacher productivity. The platform encompasses a range of learning activities such as self & peer assessment, online discussion, ...

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Full-time, hybrid
DATE POSTED
November 28, 2024

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