Direct Marketing Manager

Job Summary

A company is looking for a Manager, Direct Marketing.

Key Responsibilities

• Manage direct-to-student communication across digital and campus channels
• Improve marketing channel efficiency and conversion rates
• Coordinate marketing activities and strategies across various platforms

Required Qualifications

• Minimum 3 years' experience in customer marketing or e-commerce
• Bachelor's degree required
• Experience with marketing technology and analytics tools
• Experience with CRM database management, preferably Salesforce
• Proven ability to work effectively under minimal supervision