Business Development Marketing Specialist

Job Summary

A company is looking for a Business Development & Marketing Specialist to enhance market position and drive business growth.

Key Responsibilities

• Develop and manage a comprehensive content strategy across digital and print channels
• Lead coordination for industry conference participation and manage relationships with key industry organizations
• Oversee website performance strategy and manage SEO strategy for improved visibility

Required Qualifications

• Bachelor's degree in marketing, communications, or a closely related field
• 5-8 years of experience in business development, marketing, or strategic communications, preferably in relevant sectors
• Proficient with CMS platforms, marketing automation tools, and basic design applications
• Strong understanding of website development, SEO, and digital content performance metrics
• Proven ability to manage complex projects and work cross-functionally with stakeholders