Social Media Manager

BUSINESS x DATA is seeking a passionate and creative Social Media Manager to join our dynamic team. As a leader in the intersection of business and data analytics, we are committed to delivering innovative solutions that empower organizations to make data-driven decisions. The ideal candidate will be responsible for developing and executing our social media strategy, driving engagement, and fostering community growth across all platforms. You will have the opportunity to shape our brand's online presence while collaborating closely with various departments to ensure a cohesive marketing strategy. This role is perfect for someone who thrives in a fast-paced environment and possesses a deep understanding of social media trends. Your strong communication skills will be complemented by your creativity and analytical mindset, as you will be expected to create compelling content that resonates with our audience while analyzing performance metrics to refine our approach continually. This is an exciting opportunity to play a crucial role in enhancing our reputation and visibility in the market, all while contributing to a culture of innovation and teamwork.

Responsibilities

• Develop and implement a comprehensive social media strategy to increase brand awareness and engagement.
• Create, curate, and manage published content across various social media platforms, ensuring consistency in tone and brand voice.
• Monitor, analyze, and report on social media performance metrics and key performance indicators to evaluate success and impact.
• Interact with followers, respond to inquiries, and engage with our online community to foster a positive brand image.
• Collaborate with the marketing team to align social media campaigns with overall business objectives and product launches.
• Stay up-to-date with the latest social media trends, tools, and best practices to optimize our digital presence.
• Manage social media advertising campaigns, including budget allocation, targeting, and performance analysis.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Proven experience managing social media platforms for brands, preferably in a B2B environment.
• Strong writing and editing skills with a keen eye for detail and creativity.
• Solid understanding of social media analytics and tools for tracking and measuring success.
• Experience in creating engaging visual content, such as graphics and videos, is a plus.
• Ability to work independently and as part of a team in a fast-paced environment.
• Excellent organizational and time-management skills, with the ability to manage multiple projects simultaneously.

• Paid Time Off
• Work From Home
• Training & Development
• Performance Bonus