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Content Manager

About Buildout

Buildout is a family of CRE software products and services that help the best brokers to find, win, market, and transact properties to maximize their deal efforts and maximize wins. Our core belief is that successful commercial real estate is broker-led, but tech-enabled. That we play a critical role in maximizing the brokers time to focus on what they do best. As a result, Buildout has become the not-so-secret weapon for more than 150,000+ brokers and investors. Ultimately, we exist to serve the entire CRE industry and because of that unwavering focus, all the best brokers use Buildout. Learn more about who we are, what we do, and why we’re changing the face of CRE tech on our website: https://buildout.com/

The Opportunity

We are looking for a savvy Content Manager to guide and develop the content creation process for our brand. As a content ideator and writer, you will research and define desired target audiences, manage the content creation and publishing process, and monitor consumer and content metrics. To ensure success, you will leverage both creative skill and artificial intelligence to maximize potential and production. The ideal team member will show a keen eye for detail and be highly creative. This role is an expert storyteller and possesses excellent knowledge of consumer and content trends while being our marketing team’s go-to in-house copywriter and editor. You will report into our Sr. Creative Manager and play a critical role in campaign development and execution.

How You’ll Contribute at Buildout

  • Meet with the marketing, product, and sales teams to ideate and define content goals. 

  • Research content and consumer trends to ensure that content is relevant and appealing. 

  • Develop thought leadership and overall content strategies to effectively reach the desired target audience and marketing goals. 

  • Create content for a variety of platforms including blogs, websites, and social media. 

  • Proofread and edit content before publishing. 

  • Ensure that SEO and SMO strategies are effectively implemented. 

  • Manage content calendars and ensure that the content remains consistent across all platforms. 

  • Track consumer and content analytics (contributions of gated content marketing capture leads and trending page data). 

  • Support the development and creation of reports and presentations for internal and external audiences. 

  • Keep up to date with content trends, consumer preferences, and advancements in technology.

  • Assist the management team of marketing across growth, brand, and creative with campaign and thought leadership execution. 

What You’ll Bring to Buildout 

  • A minimum of five years of experience in content creation, marketing, communications, or similar. 

  • A portfolio of published work. 

  • Ability to self-edit written work. 

  • Ability to demonstrate working knowledge of tools such as ChatGPT, Jasper.AI, etc.

  • Working knowledge and appreciation of how AI content tools assist in maximizing content output.

  • Familiarity with content management systems such as WordPress, Webflow, etc. 

  • Good knowledge of content and layout design tools such as Adobe InCopy and InDesign. 

  • Good knowledge of various content platforms such as social media, blogs, and print media. 

  • Strong understanding of content practices such as SEO, SMO, and PPC. 

  • And overall, the love of the written word and its power to propel a brand.

We know there are great candidates who won’t check all of these boxes, and we also know you might bring important skills that we haven’t considered. If that’s you, don’t hesitate to apply and tell us about yourself.


This is a fully remote role open across most of the US, however candidates must be able to work CST or EST hours. The targeted compensation range for this position is $80,000 - $95,000.

Perks & Benefits 

This program includes:

  • Impactful insurance and benefit options, including 100% coverage of employee dental and vision insurance premiums, and company-paid STD, LTD, life insurance, and telemedicine

  • Policies that support a healthy work/life harmony, including Flexible PTO, 14 paid company holidays, paid parental leave, and give back days

  • 401(k) with 4% company match and immediate vesting

  • A remote-first work culture with a monthly remote work reimbursement to support our distributed team

  • Challenging problems to solve with a committed and supportive team who are invested in your growth and development

  • A wonderfully quirky culture where you’re encouraged to bring your whole self to work

Buildout is proud to be an Equal Opportunity Employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, marital status, order of protection status, citizenship status, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. 

If you need a reasonable accommodation for any part of the employment process, please contact us by email at accommodations@buildout.com and let us know the nature of your request and your contact information and we will consider your request. 

Below, you will be asked to complete identity information for the Equal Employment Opportunity Commission (EEOC). It is required by law that we ask these questions using the format provided by the EEOC. However, we want you to know that at Buildout, we understand that gender is not binary and welcome people of all identities.

For more information about our privacy practices please visit our Privacy Policy. By submitting your application, California residents consent to Buildout processing your personal information for the purpose of assessing your candidacy for this position in accordance of our Privacy Notice for Prospective California Employees.

Average salary estimate

$87500 / YEARLY (est.)
min
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$80000K
$95000K

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What You Should Know About Content Manager, Buildout

Are you a creative thinker with a knack for storytelling? At Buildout, we’re on the lookout for a talented Content Manager who can take our content strategy to the next level. As a vital part of our marketing team, you’ll be diving deep into the world of commercial real estate, utilizing both your writing skills and analytical mindset. You’ll collaborate with marketing, product, and sales teams to brainstorm and shape content goals that resonate with our audience of over 150,000 brokers and investors. Your role will involve generating captivating content across various platforms, from blogs to social media, all while staying on top of the latest content and consumer trends. With the help of innovative tools like ChatGPT and Jasper.AI, we’re excited for you to bring your expertise in SEO and content management systems to ensure our content shines. Your attention to detail will help you proofread and edit materials, assuring that every piece of content we publish aligns with our brand voice. Plus, analyzing consumer metrics will help you understand what’s working and what needs a little more love. If you're driven, passionate about the written word, and are looking for a remote opportunity that supports work/life balance, Buildout could be the perfect place for you. Join us on our mission to empower brokers in the CRE space, and let’s change the face of tech together!

Frequently Asked Questions (FAQs) for Content Manager Role at Buildout
What does a Content Manager at Buildout do?

A Content Manager at Buildout is responsible for developing and overseeing the content creation process. This includes researching target audiences, crafting compelling narratives for various platforms, and analyzing consumer metrics to ensure content effectiveness. This role is pivotal in shaping the brand's voice and driving the marketing strategy.

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What qualifications are needed for the Content Manager position at Buildout?

To be considered for the Content Manager role at Buildout, candidates should have a minimum of five years of experience in content creation or marketing. A strong portfolio and familiarity with content management systems, as well as with SEO and AI tools, are essential for success in this position.

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How does Buildout support its Content Managers?

Buildout supports its Content Managers through a collaborative environment that encourages creativity and professional growth. With flexible PTO and a remote-first culture, you'll find a balance between work and personal life while tackling challenging projects with a dedicated team.

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What tools do Content Managers at Buildout use?

Content Managers at Buildout utilize a variety of tools including content management systems like WordPress, design software such as Adobe InCopy and InDesign, and AI writing assistants like ChatGPT and Jasper.AI to enhance productivity and creativity in content generation.

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What type of content will I create as a Content Manager at Buildout?

As a Content Manager at Buildout, you will create a diverse range of content including blog posts, social media updates, marketing materials, and thought leadership pieces that engage our audience and promote our brand's message in commercial real estate.

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Is the Content Manager role at Buildout remote?

Yes! The Content Manager position at Buildout is fully remote, allowing you to work from anywhere in most parts of the US, as long as you can align with CST or EST hours.

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What is the salary range for a Content Manager at Buildout?

The targeted compensation range for the Content Manager position at Buildout is between $80,000 and $95,000, depending on experience and qualifications.

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Common Interview Questions for Content Manager
Can you describe your content creation process?

Start by outlining your approach to researching topics and understanding your audience. Mention how you brainstorm ideas, collaborate with team members, and track performance metrics to refine your approach over time.

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How do you ensure your content is optimized for SEO?

Discuss your familiarity with keyword research tools, on-page SEO best practices, and how you use data to improve content visibility. Mention any methods you’ve implemented to increase organic traffic.

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What strategies do you use to manage multiple content projects simultaneously?

Talk about your experience using content calendars and project management tools. Share how you prioritize tasks, set deadlines, and maintain open communication with your team to ensure timely delivery.

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Describe a successful content campaign you’ve led.

Share specifics about the campaign's goals, the content you created, and how you measured success through analytics. Highlight any lessons learned that you applied to future projects.

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How do you stay updated on content trends and industry news?

Talk about the blogs, podcasts, or industry publications you follow. Mention any professional groups or networks you belong to that help you stay informed about the latest best practices in content marketing.

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What role does data play in your content strategy?

Explain how you leverage data to inform your content strategy, mentioning specific metrics you track to gauge engagement and success, and how those insights guide your future work.

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How do you approach editing the content you or others create?

Discuss your editing process, focusing on how you ensure accuracy, relevance, and alignment with the brand's voice. Highlight your method for providing constructive feedback to peers.

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Can you give an example of how you’ve used AI tools in your content creation?

Share your experience with AI tools like ChatGPT or Jasper.AI. Describe how these tools helped you streamline your content creation process or enhance creativity and efficiency in your writing.

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How do you measure the effectiveness of your content?

Talk about the analytical tools you use to assess content performance, such as Google Analytics. Explain how you look at engagement metrics and audience feedback to refine future content.

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Why do you want to work for Buildout as a Content Manager?

Express your admiration for Buildout’s mission and values, and how your skills and interests align with the company's goals. Share your excitement about the opportunity to contribute to the evolution of commercial real estate technology.

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The best tech for better CRE brokerages.

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DATE POSTED
November 24, 2024

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