B2B Marketing Campaign Strategist

Job Summary

A company is looking for a B2B Marketing Campaign Strategist.

Key Responsibilities

• Assist in developing and executing integrated marketing campaigns to drive demand and generate leads
• Create and manage digital-first marketing campaigns, ensuring alignment with strategic goals
• Analyze campaign performance and provide insights for optimization and refinement

Required Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 5-7 years of experience in B2B marketing focused on campaign and content strategy
• Demonstrated ability to manage end-to-end campaign execution across digital channels
• Strong understanding of demand generation and account-based marketing principles
• Familiarity with marketing platforms and proficiency in Microsoft Office Suite