Chief Marketing Officer (CMO)

Remote 

New York Metro location required

Are You a Visionary Marketer, Revenue Driver, and Growth Catalyst? 

If you’re a dynamic, results-driven marketing leader with a proven track record of fueling revenue growth, building powerful brands, and forging long-term client relationships in financial services and alternative investments, we’d love to connect! 

Who We Are

Arootah is an early-stage advisory and coaching firm specializing in Alternative Investment & Family Office Advisory, Executive & Leadership Coaching, and Talent Acquisition & Development. Founded by Rich Bello, co-founder and former COO of Blue Ridge Capital, Arootah leverages deep industry expertise to drive peak performance for executives, teams, and firms across the alternative investments landscape. 

Our Services Include:  Advising alternative investment managers with operations, due diligence, compliance, business development, and marketing strategies 

Providing fractional expert advisors in key operational areas for emerging and established investment firms

Offering executive, life, health, and career coaching for individuals 

Delivering talent acquisition and leadership development solutions 

Developing SaaS applications for enterprise and consumer use 

What We Need 

We seek a dynamic Chief Marketing Officer (CMO) to build and lead a top-tier marketing organization. Reporting directly to the CEO, you will leverage your strategic mindset and data-driven insights to craft high-impact initiatives. You’ll shape, implement, and optimize go-to-market strategies and brand activation to drive measurable growth. 

• Own the overarching marketing vision and strategy, ensuring alignment with Arootah’s broader business goals 
• Oversee the development and execution of go-to-market plans for multiple business lines, products, and services  
• Inspire a culture of data-driven decision-making and continuous improvement  
• Collaborate with executive leadership, leveraging your expertise to strengthen Arootah’s market position and brand recognition 

• Education: 
• Bachelor’s in Marketing, Communications, Business, or related field; Master’s preferred 

• Experience: 
• 12+ years in marketing with progressive leadership roles 
• At least 5 years managing teams at the Director level or above (CMO, SVP, or equivalent) 
• B2B and/or B2C marketing experience targeting alternative investment managers, family offices,or investment-focused audiences 
• Demonstrated success in the alternative investments, coaching, or wellness sector is a plus 
• Hands-on experience with analytics and ad platforms (Google Analytics, Google Ads, LinkedIn Campaign Manager, Facebook Ads Manager) 
• Strong knowledge of CRM tools (HubSpot, Salesforce) 

• Proven ability to unify brand vision and revenue generation strategies 
• Strong analytical, strategic, and creative mindset 
• Exceptional communication, writing, and leadership abilities  
• Comfortable operating in an entrepreneurial, fast-paced environment 

• Work for a well-funded disruptor at the intersection of finance, leadership, and technology 
• Culture of inspired continuous improvement across all areas of business and life 
• Flexible work environment – remote-friendly but preference for NYC Metro-based candidates 

Perks With Us: 

This is a remote position (though we expect this person to be based in the NYC Metro area), and we are a fully remote organization at present other than meetings in nyc and seminars and various events / networking opportunities that are done in nyc and elsewhere. However, we are in the process of establishing a physical office space in NYC to promote collaboration, cultural enhancement and client-facing opportunities. While we recognize that there are major pros to remote work, we also recognize the value of in-person connection and are embracing a hybrid approach for those who we feel it makes the best sense for in the organization. Our goal is to create an environment that best supports our mission that will include both remote excellence and meaningful in-person engagement. 

Competitive Benefits: 401(k) with match, Health, Dental, Vision, and Life Insurance