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Performance Marketing Manager

LOOP is a digital-first lead agency, exploring the intersections between design, technology and digital brand building for leading brands. With a team of 400 digital talents and through data driven marketing, we help brave clients to stand out in the digital age. Over the last few years our brilliant team has done remarkable and innovative work for internationally recognised high-profile brands such as Puma, Audi, Breitling, Red Bull, Porsche, C&A and numerous others.

You are an enthusiastic and well organized professional with good time management skills and at least 2 years experience in performance marketing. You’ve built and greatly expanded advertising strategies, gone beyond the standard tools and driven meaningful growth. Hands-on experience in Google Analytics, Google Tag Manager and/or other tracking software is a bonus.

As our future Performance Marketing Manager you are passionate about digital marketing and full funnel strategies. You will build and expand conversion strategies within the digital environment and consult our clients to ensure the growth and a positive return on investment.

  • Be the main point of contact for clients, ensuring budgets, performance, and KPIs are effectively managed and communicated.
  • Define and execute conversion-driven strategies, including media plan creation, campaign booking, ad setup, keyword lists, copy adaptations, daily optimizations, new user journeys, and reporting.
  • Plan, budget, and lead campaigns across social platforms (Meta, TikTok, Pinterest, etc.), Search (Google Ads, Shopping, etc.), and other media platforms with a focus on driving lower-funnel conversions.
  • Manage daily platform budgets, billing reconciliation, and spend pacing to meet allocated goals and ensure desired returns.
  • Develop audience targeting and retargeting strategies using data insights, behavioral segmentation, and performance metrics to reach the right users and maximize effectiveness.
  • Perform A/B tests to optimize creative, audience targeting, and placement strategies, driving insights to improve performance and conversions.
  • Analyse campaign performance to identify growth opportunities, recommend optimizations, and ensure a data-driven, test-and-learn approach in all activities.
  • Set up and optimize tracking systems, including Google Analytics goals and conversion pixels, to monitor performance effectively.
  • Bring experience working with large budgets, understanding the complexities of managing high-value campaigns.
  • Demonstrate excellent Excel and PowerPoint skills to support analysis and presentations.
  • Show strong communication and organizational skills, with a solution-oriented and analytical mindset.
  • Be a team player, capable of taking initiative and working independently when needed.
  • Have at least 2 years of experience in performance marketing.
  • Fluent German and English language skills.
  • 4-day Workweek
    At LOOP you can choose between a 5-day or a 4-day workweek – and have the freedom to switch between these models twice a year.
  • Free Sports and Fitness
    Yoga, fitness, climbing, tennis and more. LOOP covers the costs and gives you access to fitness studios and sports facilities across Austria or Germany.
  • +20% Vacation
    We don’t believe there can be enough time to recharge, that’s why all our team members get +20% vacation days per year, we call it Sunny Hours.
  • Hybrid Work
    Home office or LOOP office space? It’s your choice every day, and you don’t even need approval. However, certain job roles may require more personal presence than others.
  • International and Diverse
    Team members from 40+ different nationalities in 7 locations, English as main language and a 55% female leadership quota.
  • And much more
    Language Courses, Visa Support, LOOP.Horizon workshops and trainings, Klimaticket Contribution, Audiobook Library, Headspace App Subscription, etc.


So, if you are motivated to join the LOOP Team, we are happy to offer you a position as a Performance Marketing Manager in Salzburg or Vienna. We are looking forward to receiving your online application!

Average salary estimate

$60000 / YEARLY (est.)
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$50000K
$70000K

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What You Should Know About Performance Marketing Manager, Agentur LOOP New Media GmbH

LOOP is on the lookout for a passionate Performance Marketing Manager to join our dynamic team! With a vibrant mix of over 400 digital experts, we’re all about pushing the boundaries where design meets technology and digital branding. As a Performance Marketing Manager at LOOP, you’ll have the chance to work with some of the world’s most prestigious brands, including Puma, Audi, and Red Bull. If you have at least two years of experience in performance marketing and a knack for creating innovative advertising strategies, we’d love to hear from you! You will be the guiding force behind our clients' success, crafting and optimizing conversion strategies across multiple platforms such as Google Ads and social media channels. Flexibility is key; with our 4-day workweek option, you can choose when to recharge. Not to mention, your wellbeing is a priority, so enjoy free access to sports facilities, extra vacation days, and opportunities for personal and professional growth. Your role involves managing campaigns with an analytical mindset, collaborating with a diverse, international team, and contributing to the digital success of brave clients. If you thrive in a solution-oriented environment and are eager to drive meaningful growth through data-driven marketing, then this opportunity at LOOP in Salzburg or Vienna could be your next adventure!

Frequently Asked Questions (FAQs) for Performance Marketing Manager Role at Agentur LOOP New Media GmbH
What does a Performance Marketing Manager do at LOOP?

At LOOP, a Performance Marketing Manager is essential in executing and optimizing campaigns for our clients. You will manage budgets, analyze performance metrics, and develop audience targeting strategies to ensure maximum returns on investment.

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What qualifications are needed for the Performance Marketing Manager position at LOOP?

To be considered for the Performance Marketing Manager role at LOOP, you should have at least two years of experience in performance marketing, strong analytical skills, and excellent communication abilities. Familiarity with Google Analytics and experience managing large budgets are highly valued.

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What are the benefits of working as a Performance Marketing Manager at LOOP?

Working as a Performance Marketing Manager at LOOP comes with numerous benefits, including a flexible work schedule (4-day workweek), free access to sports and fitness facilities, and additional vacation days. We also offer professional development opportunities and a diverse, inclusive work environment.

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How does LOOP support professional growth for Performance Marketing Managers?

LOOP supports the professional growth of Performance Marketing Managers through various programs, including access to workshops, trainings, and courses that enhance your skills and knowledge in the field of digital marketing.

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Is remote work an option for the Performance Marketing Manager position at LOOP?

Yes! At LOOP, you can enjoy the flexibility of a hybrid work environment as a Performance Marketing Manager. You can choose to work either from home or in the LOOP office, giving you the freedom to tailor your workspace according to your needs.

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What kind of clients does a Performance Marketing Manager work with at LOOP?

As a Performance Marketing Manager at LOOP, you will work with an impressive roster of internationally recognized brands, such as Audi, Puma, and Red Bull, helping them navigate and excel in the digital marketing landscape.

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What skills are most important for a Performance Marketing Manager at LOOP?

Key skills for a Performance Marketing Manager at LOOP include strong analytical and organizational abilities, experience with digital marketing tools, and exceptional communication skills to manage client relationships effectively.

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Common Interview Questions for Performance Marketing Manager
Can you explain your experience with performance marketing strategies?

In your response, discuss the specific strategies you've implemented in past roles, focusing on how you've used data to drive decisions and optimize conversions. Provide examples of successful campaigns you developed.

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How do you measure the success of a performance marketing campaign?

Discuss the importance of KPIs and metrics such as return on investment (ROI), conversion rates, and customer acquisition costs. Highlight how you analyze this data to make informed decisions and improve future campaigns.

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What tools do you use to monitor and analyze campaign performance?

Share your experience with tools like Google Analytics and Google Tag Manager. Discuss how these tools have played a role in your strategy optimization process by helping you track performance and adjust as needed.

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How do you approach audience targeting and segmentation?

Explain your process for identifying target audiences and segmenting them based on behavior, interests, and demographics. Provide examples of successful targeting strategies you've employed in past campaigns.

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Can you walk us through your campaign planning process?

Outline your step-by-step approach, from initial research and goal setting to budgeting, ad creation, and continuous optimization. Emphasize the importance of collaboration and communication in this process.

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How do you stay updated with digital marketing trends?

Describe your methods for keeping abreast of the ever-changing digital marketing landscape, such as following industry blogs, participating in webinars, or joining professional groups, showcasing your commitment to ongoing learning.

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What is your experience with A/B testing?

Discuss how you have designed and implemented A/B tests in the past, focusing on how you measured results and what improvements were made based on those insights.

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Can you provide an example of a challenging project you managed?

Share a specific challenging project where you faced obstacles, your strategy for overcoming them, and the ultimate results achieved, showcasing your problem-solving and analytical skills.

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What role does communication play in your work as a Performance Marketing Manager?

Emphasize the importance of communication in aligning with clients and your team, ensuring everyone understands campaign goals, strategies, and performance updates for successful execution.

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How do you handle tight deadlines and multiple projects?

Discuss your time management techniques, such as prioritizing tasks, using project management tools, and maintaining flexibility to adapt to changing demands while still meeting deadlines.

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MATCH
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FUNDING
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SENIORITY LEVEL REQUIREMENT
TEAM SIZE
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LOCATION
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EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
November 25, 2024

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