Account-Based Marketing Manager - job 1 of 2

Job Summary

A company is looking for an ABM Manager to lead account-based marketing initiatives for strategic accounts.

Key Responsibilities

• Design, execute, and optimize 1:1 ABM campaigns tailored to strategic accounts
• Collaborate with Field Marketing and Events to enhance customer engagement through events
• Utilize data-driven insights to monitor engagement and measure campaign impact

Required Qualifications

• 7+ years of B2B marketing experience, including 3 years in ABM and enterprise demand generation
• Experience marketing technical solutions to developer and technical audiences
• Proven collaboration with sales teams to achieve revenue goals
• Strong analytical skills for measuring campaign performance
• Ability to balance strategic vision with hands-on execution