Marketing Copywriter

Marketing at UWorld
UWorld is a global leader in academic and professional education. We have helped millions of undergraduates, graduates, and professionals successfully prepare for and pass high-stakes accounting, finance, graduate school, high school, legal, medical, nursing, and pharmacy exams. Our marketing team shapes how we connect with diverse audiences through impactful, high-quality content that drives engagement and empowers success.

Description
As a Content Writer, you will craft compelling B2B and B2C content that communicates the value of our products and inspires learners worldwide. From web pages and email campaigns to whitepapers and video scripts, you’ll create content that educates, engages, and drives results. Collaborating with designers, marketing strategists, and subject matter experts, you’ll help bring our mission to life while maintaining a consistent brand voice.

Minimum Qualifications:

• Bachelor’s degree in marketing, communications, journalism, or related field.
• 5+ years of experience in B2B and B2C content writing with a portfolio showcasing diverse content.
• Strong knowledge of AP style and SEO best practices.
• Exceptional writing, proofreading, and organizational skills.

Preferred Qualifications:

• Experience with industries such as legal, healthcare, education, or finance is a plus.
• Proficiency with content management tools like Monday.com, Trello, or Asana.
• Exceptional grammar, attention to detail, and ability to self-proofread.
• Strong interpersonal skills and the ability to collaborate across teams.
• Ability to thrive in a fast-paced, dynamic environment with tight deadlines.

Responsibilities include:

• Writing clear, engaging, and impactful copy for web pages, email campaigns, blogs, brochures, infographics, video scripts, and more.
• Crafting thought leadership pieces such as whitepapers, eBooks, and bylined articles that establish UWorld as a trusted authority.
• Collaborating with internal teams to ideate and execute creative concepts for marketing campaigns and seasonal promotions.
• Partnering with designers and marketing strategists to develop materials that inspire and guide customers across their journey.
• Optimizing content for SEO to increase visibility and engagement.
• Managing multiple projects simultaneously, meeting deadlines, and delivering polished content at scale.
• Adapting to feedback with flexibility and professionalism while maintaining UWorld’s brand voice.

Why Join UWorld?

At UWorld, you’ll find a collaborative and supportive environment where your ideas matter and your work makes a difference. Join us to create marketing experiences that help learners achieve their goals and succeed in their fields. This is your chance to do work that not only challenges you but also inspires you.

• Competitive compensation (contingent on experience)

• Paid time off (based on sliding scale according to hire date and work hours), parental leave, bereavement, and 8 hours of volunteer time
• A generous paid holiday schedule that includes the entire week of Christmas
• Comprehensive benefits package (medical, vision, dental, life, disability and pet insurance)
• 401(k) plan for retirement with 5% employer matching (eligibility after 90 days of employment)
• Annual professional and career development opportunities available
• Relaxed work environment that offers flexibility to work remotely 1 day per week
• Social Committee that offers an inclusive environment to get to know coworkers in a fun way
• Daily on-site group fitness classes

At UWorld, we believe strength is derived from the talents, ideas, and experiences of a diverse workforce. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other protected class. UWorld is proud to be an equal opportunity employer providing a drug-free workplace. If you have a disability or special need that requires accommodation, please let us know.