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Director, Market Research

Suzy puts the voice of your consumer at your fingertips.  Whether you’re a novice or an expert researcher, our platform brings advanced tools together with the highest quality audience to deliver insights in minutes.  Some of the biggest brands in the world use Suzy to deliver breakthrough products and experiences backed by data-driven decisions. Learn more at www.suzy.com.

Suzy is on a rapid growth trajectory, with an ambitious, dynamic team driving us forward. We’re searching for a Market Research Director to be part of our Center of Excellence Research Practice, blending market research expertise with a thirst for innovation and disruption. Our product is transforming the market research landscape, requiring a visionary leader to partner with the world’s top brands, reshaping how they do research.

As our ideal candidate, you're not just a market research expert; you're an entrepreneurial spirit with a story to tell. You have a rare combination of IQ & EQ, capable of running parts of our business to achieve Suzy’s ambitious revenue goals. Your intellectual curiosity, pioneering mindset, and exceptional storytelling abilities will be a cornerstone of research execution for enterprise accounts. A natural at visualizing data, you bring research to life, enjoying the role of a trusted strategic consultant to clients. You're driven by a passion for uncovering new business opportunities, constantly pushing the boundaries of what's possible.

Responsibilities

  • Direct Management of Client Accounts for Research Project Execution: Take charge of client relationships, ensuring their needs are met with precision and a personal touch. Proactively engage with each client to understand their unique challenges and opportunities, crafting tailored solutions.

  • Data-Driven Insights and Solutions Crafting: Dive deep into data analysis and market research to inform strategic decisions. Develop and implement innovative solutions that directly address the specific challenges and objectives of your clients.

  • Project Management and Execution Excellence: Oversee and execute projects from conception to completion, ensuring high standards of quality and timeliness. Coordinate cross-functional teams, manage timelines, and stay hands-on in the creation and delivery of deliverables.

  • Client Advocacy and Problem Resolution: Act as the primary advocate for your clients within the organization. Promptly identify and resolve any issues, ensuring client satisfaction and fostering long-term relationships.

  • Continuous Learning and Industry Expertise: Stay ahead of industry trends and developments to offer cutting-edge advice and solutions. Commit to ongoing learning and professional development to enhance your expertise and value to clients.

  • Collaboration and Influence: Work closely with other departments and teams, leveraging your knowledge and client insights to influence internal strategies and improvements. Foster a collaborative environment that encourages innovation and excellence.

  • Effective Communication and Reporting: Keep clients and internal stakeholders informed with regular updates, reports, and presentations. Utilize exceptional communication skills to convey complex information clearly and convincingly.

  • Agile and Practive Leadership: Demonstrate agility and a proactive approach in addressing client needs and market changes.  Adapt strategies and tactics swiftly to seize opportunites and mitigate risks.

Qualifications

  • 8 years’ minimum experience working in consumer insights, consumer research, market research, or in an analyst/strategy role at a media/technology company.

  • Project Scoping and Adaptability: Demonstrated capability in the scoping of research projects, adeptly navigating shifting client priorities to tailor research approaches, set clear expectations, and establish feasible timelines. A proactive and flexible mindset towards managing both project scope and client needs is essential.

  • Methodological Versatility: Comfortable with executing and guiding teams through a spectrum of research methodologies, from traditional to innovative, ensuring the right approach is applied to gather actionable insights.

  • Results Analysis and Interpretation: Proficient in analyzing research outcomes across diverse methodologies; demonstrated experience translating data into strategic insights that inform decision-making and drive client success.

  • Client Engagement and Expectation Management: Strong communication skills in setting and managing expectations with clients, offering expert advice on research design, and delivering insights that address specific business questions.

  • Proven High-Paced Environment Experience: xperience within high-paced environments, agile mentality, or the ability to demonstrate a robust capability to thrive in fast-moving settings.  This includes managing tight deadlines, responding to rapid market change, and maintaining high-quality research output under pressure.

  • Internally-motivated, flexible, curious self-starter who continuously strives to get things done, regardless of challenges encountered.

  • Invested in becoming a better researcher, consistently pursuing deeper understanding from data.

  • Critical thinker, able to understand and respond to complex questions from clients and lead the development of research plans as well as deliver game-changing insights.

  • Team player, able work collaboratively and/or initiate and drive projects to completion with minimal oversight.

  • Passion for research and, in particular, custom projects, in multiple areas of specialization/across the product and services lifecycle.

  • Preference for candidates with experience using Q software, generative AI (e.g., ChatGPT), and Excel for data analysis.

 

Benefits:

  • We take care of our employees and their families. We have generous health, dental, and vision benefits; and our 401K plan vests immediately.

  • A friendly, fun, and collaborative work environment that allows for frequent exposure to executives

  • The opportunity to make an immediate impact as a part of a fast-growing team

  • The target base compensation for this role is $127,500 - $160,000

 

Suzy is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to ensure all people feel supported and connected at work. 

Suzy is committed to protecting its customers, employees, partners, and the company as a whole, from damaging acts that are intentional or unintentional.  Effective security is a team effort involving the participation and support of every user who interacts with company information/data and systems. It is the responsibility of each individual to help protect company information assets. 

#LI-Remote #LI-LH1

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Average salary estimate

$143750 / YEARLY (est.)
min
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$127500K
$160000K

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What You Should Know About Director, Market Research, Suzy

At Suzy, we're all about putting the voice of the consumer right at your fingertips, and we're on the lookout for a passionate Director of Market Research to join our dynamic team. In this pivotal role, you'll blend your market research expertise with an entrepreneurial spirit, helping some of the biggest brands in the world make data-driven decisions. Imagine being the visionary leader who not only understands the ins and outs of research but also reshapes how enterprises approach their market strategies. You’ll manage client accounts with a personal touch, diving deep into data analyses to craft innovative solutions that resonate with their needs. You'll oversee projects from inception to completion, ensuring everything is executed with excellence while managing cross-functional teams. Your strong communication skills will shine as you advocate for clients, delivering regular updates and complex insights in an easily digestible format. Working at Suzy isn't just about the numbers; it's about a passion for uncovering new business opportunities and pushing boundaries. Continuous learning is key, as is keeping an eye on the latest industry trends. If you thrive in fast-paced environments and are committed to driving success through collaboration and influential strategies, Suzy may just be the perfect fit for you. In return, we offer generous health benefits, a collaborative and fun workplace, and a chance to make a real impact right from the start. If you’re ready to take on a role that challenges you to think critically and creatively, we’d love to hear your story!

Frequently Asked Questions (FAQs) for Director, Market Research Role at Suzy
What are the responsibilities of the Director of Market Research at Suzy?

As the Director of Market Research at Suzy, you'll be responsible for managing client accounts, crafting data-driven insights, overseeing project execution, and acting as a key advocate for clients. Your role will include deep data analyses, ensuring client satisfaction, and leading innovative solutions to address unique market challenges.

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What skills are necessary to succeed as a Director of Market Research at Suzy?

To thrive in the Director of Market Research role at Suzy, candidates should possess strong client engagement skills, an understanding of diverse research methodologies, and the ability to translate complex data into strategic insights. You'll need to be adaptable, detail-oriented, and a passionate researcher with excellent communication skills.

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What qualifications are required for the Director of Market Research position at Suzy?

Suzy is looking for candidates with a minimum of 8 years experience in consumer insights or market research. A background within high-paced environments and proficiency in methodologies such as Q software and generative AI tools will also significantly enhance your candidacy for the Director of Market Research position.

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How does Suzy support professional development for the Director of Market Research?

At Suzy, we value continuous learning and professional development. As our Director of Market Research, you will have access to resources that help enhance your expertise in market trends, innovative research solutions, and industry technologies, ensuring you remain on the cutting edge of market research.

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What benefits does Suzy offer for the Director of Market Research role?

Suzy provides comprehensive benefits for our Director of Market Research, including generous health, dental, and vision plans, immediate 401K vesting, and a collaborative work environment that encourages frequent exposure to executives and fosters personal and professional growth.

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How does Suzy's company culture benefit the Director of Market Research position?

Suzy's culture is built on collaboration, support, and inclusivity. As a Director of Market Research, you'll thrive in a friendly and fun work environment where your insights and contributions are valued, allowing you to make a meaningful impact on our team and clients.

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What kind of projects will the Director of Market Research at Suzy work on?

The Director of Market Research at Suzy will work on a variety of projects focusing on consumer insights and market analysis for top brands. You'll leverage innovative research methodologies to create tailored solutions that address specific client challenges, directly impacting their strategies and success.

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Common Interview Questions for Director, Market Research
How do you approach managing multiple client accounts as a Director of Market Research?

Effective account management starts with understanding the unique needs of each client. I prioritize proactive communication, frequent check-ins, and customized research approaches to ensure all client expectations are met, while also maintaining a strategic overview of each project.

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What methods do you use to analyze and interpret data for market research?

I utilize a combination of traditional and innovative methodologies to analyze data. This includes statistical analysis, qualitative assessments, and using tools like Q software for data visualization. The goal is to derive actionable insights that inform strategic decisions.

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Can you describe a time when you successfully resolved a client issue?

Absolutely. In a previous role, a client was facing unexpected market shifts. I engaged with them promptly, facilitated an emergency strategy session, and we developed a new approach based on real-time data, which ultimately satisfied their needs and reinforced our relationship.

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How do you stay updated on industry trends that impact market research?

I dedicate time each week to read industry publications, attend webinars, and participate in professional groups. Additionally, I regularly network with other professionals in the field to share insights and learn about emerging trends and methodologies.

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What is your experience with different research methodologies?

My experience spans a wide range of methodologies including quantitative surveys, focus groups, and ethnographic studies, along with newer approaches such as online panels and AI-powered analytics. I tailor my approach based on client needs to ensure we gather the most relevant data.

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Describe your experience with project management in a high-paced environment.

I have led multiple high-stakes projects simultaneously, which required meticulous planning and agile adjustments. I use project management tools to track progress and ensure my teams remain aligned with timelines and deliverables while adapting to rapid market changes.

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How do you ensure effective communication with both clients and internal stakeholders?

I focus on clarity and transparency in my communications. Regular updates, clear reporting, and presentations tailored to the audience's needs are essential. I encourage feedback to refine our messaging and ensure alignment across teams and clients.

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What strategies do you employ to foster collaboration within your team?

I promote open communication and idea sharing within my teams, leveraging collaborative tools and holding regular strategy sessions. Recognizing team members' contributions fosters a sense of ownership and encourages innovative thinking.

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How do you approach client expectations management?

Setting realistic expectations from the start is crucial. I engage clients in discussions around timelines, deliverables, and potential challenges, providing regular updates to keep everyone informed and aligned throughout the project lifecycle.

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What excites you about the role of Director of Market Research at Suzy?

I'm thrilled about the opportunity to innovate and lead market research for a growing company like Suzy. The potential to partner with top brands and influence their strategies through data-driven insights aligns perfectly with my passion for research and collaboration.

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