Digital Marketing Specialist at SafeSleeveCases.com

Hi! We are SafeSleeveCases.com and we are looking for a Digital Marketing Specialist to join our team. This role blends expertise in email marketing, influencer/ambassador, project management, and content coordination to optimize our digital marketing efforts across multiple platforms.

The ideal candidate is highly technical, data-driven, and creative, with a strong ability to manage email automation, paid media campaigns, and content strategy. This role requires a detail-oriented, proactive professional who can balance strategy with execution while collaborating across teams to drive results.
Key Responsibilities:

Email Marketing & Automation:

• Build, manage, and optimize email marketing infrastructure.
• Set up, test, and maintain automated email campaigns.
• Monitor email performance, ensuring deliverability and engagement.
• Conduct quarterly deliverability audits and list hygiene.
• Develop monetization campaign maps, including repeat purchase and customer engagement campaigns.
• Analyze email data, provide insights, and execute split tests to improve performance.
• Collaborate with copywriters and designers to produce high-quality email content.
  

Content Strategy & Coordination:

• Develop and execute a content calendar across social media, blogs, and other owned media channels.
• Ensure consistency in brand messaging across all platforms.
• Work with internal teams and content creators to produce engaging and relevant content.
• Integrate customer insights and FAQs into content planning.
• Optimize content formats for different channels to maximize reach and engagement.
• Manage influencers and deploy monthly content generation campaigns for assets to be used in video ad marketing
  
• Influencer/Ambassador
• Develop and execute a process for curating, categorizing, and evaluating influencers and ambassadors
• Communicate with influencers/ambassadors
• Work with executive team to determine budget and which proposals to proceed with
• Determine and track relevant metrics for evaluating success

Requirements:

• 3+ years of experience in digital marketing, including email marketing, paid media buying, and content strategy.
• Strong analytical and data-driven mindset to optimize marketing campaigns.
• Proven ability to manage email automation, media buying, and content production in a fast-paced environment.
• Experience using email marketing platforms (Klaviyo, HubSpot, etc.), media buying tools (Facebook Ads Manager, Google Ads, Hyros/Triplewhale/Segmetrics), and content management systems.
• Excellent written and verbal communication skills with the ability to work cross-functionally.
• Highly organized and detail-oriented with the ability to manage multiple projects simultaneously.
• Comfortable working remotely and collaborating via Slack, Zoom, and other digital tools.
• Able to manage network of influencers and content creators and coordinate content creation campaigns via text/email/social
• Proficient in Excel (formulas, pivot tables, analysis)
• Able to manage scope, duration, cost, resources and risks of assigned projects
  

Bonus Skills:

• Experience with TikTok Ads and other emerging paid media platforms.
• Familiarity with customer retention strategies and lifecycle marketing.
• Knowledge of conversion rate optimization (CRO) and A/B testing best practices.
  

Why Join Us?

• Work remotely with a talented, passionate team.
• Be part of a company that values creativity, innovation, and continuous learning.
• Opportunity to grow your skills in multiple areas of digital marketing.
• A fun, collaborative work environment where having a good time is part of doing great work.
  

If you’re a well-rounded digital marketer who thrives in a fast-paced, results-driven environment, we’d love to hear from you!

• 401k Match
• Medical Insurance
• Paid Holidays
• Additional Benefits