Account Executive, Investor Vertical

To excel as an Account Executive in the Investor Vertical at Sensor Tower, candidates should possess over 5 years of SaaS sales experience, ideally within the financial services sector. An analytical mindset is essential for research and consultative selling, enabling you to understand how investors use alternative data. Strong communication and relationship-building skills will also be necessary to connect with prospective accounts effectively.

The work environment for an Account Executive at Sensor Tower is vibrant and collaborative. Based in New York, you'll work in an office located in the heart of the city alongside a diverse team of professionals. The emphasis is on teamwork, with opportunities to engage with account management, data science, and product engineering teams to enhance Sensor Tower’s offerings continually.

An Account Executive in the Investor Vertical at Sensor Tower is responsible for the entire sales cycle, from sourcing to closing deals with new clients. Key responsibilities include developing strategic relationships, managing the sales pipeline, and creating compelling use cases to demonstrate Sensor Tower’s value to potential investors.

In the Account Executive role at Sensor Tower, you will primarily work with hedge funds, private equity firms, and venture capital firms. This role requires a strong understanding of how these investors utilize alternative data in their investment processes, allowing you to tailor your approach effectively.

The Account Executive position in the Investor Vertical at Sensor Tower offers a competitive base salary ranging from $120,000 to $125,000, along with additional commission on sales. This compensation structure is designed to reward high performers who contribute to the company's growth and success.

Sensor Tower is committed to fostering a dynamic and inclusive work culture that values unique perspectives. As an Account Executive, you will receive support from a collaborative team while having access to cutting-edge tools and resources that enhance your sales process, making it an exciting place to further your career in SaaS sales.

The future for an Account Executive in the Investor Vertical at Sensor Tower is bright, with opportunities for personal and professional growth. As the company continues to expand its reach in the alternative data sector, successful team members may have the chance to advance to more senior roles or explore cross-functional positions within the organization.

When sourcing new accounts, it's vital to develop a robust outbound strategy. Begin by researching potential clients within the investor space to understand their focus areas. Engage with networking opportunities, industry events, and utilize platforms like LinkedIn to connect with decision-makers. Craft personalized outreach messages that connect Sensor Tower's offerings with their potential needs.

In your response, emphasize your SaaS sales experience, particularly with investors or in the financial services sector. Highlight specific examples where your knowledge of alternative data significantly impacted sales outcomes. Discuss how your past roles involved consultative selling, allowing you to build strong customer relationships and understand client needs.

To close a deal effectively, focus on understanding the client's pain points and demonstrating how Sensor Tower will address those. Utilize trial periods or demo sessions to allow clients to experience the product firsthand. Maintain open communication to address any objections, and be prepared to negotiate terms while reinforcing the value they’ll receive.

Staying informed about the alternative data landscape is crucial for success as an Account Executive. Regularly read industry reports, join professional associations, and participate in webinars or conferences. Engaging with thought leaders on platforms like LinkedIn can provide insights into trends and innovations that can benefit your sales approach.

Teamwork plays a vital role in my sales strategy. Collaborating with account management and product teams allows me to provide clients with a comprehensive solution that addresses their needs. By sharing feedback and insights from the field, I contribute to refining our product offerings, ultimately enhancing client satisfaction and driving sales.

When discussing a challenge, choose a specific example that highlights your problem-solving skills. Explain the situation, the actions you took to overcome the obstacle, and the positive outcome. This demonstrates resilience and your ability to adapt in the face of difficulties.

Prioritizing accounts requires a strategic approach. I assess potential value based on factors such as investment size, alignment with Sensor Tower's offerings, and urgency of needs. Using a CRM tool helps me stay organized and keep track of interactions, allowing for effective follow-up and engagement with high-potential prospects.

Building relationships with investor accounts involves a combination of personalized communication and value delivery. By taking the time to understand their business needs and demonstrating how Sensor Tower’s products align with their goals, I establish trust. Regular touchpoints, providing insights, and sharing industry trends also reinforce the relationship.

The key to successful consultative selling lies in understanding the customer’s challenges and objectives. By asking probing questions and actively listening, I identify pain points and tailor solutions that fit their specific needs, positioning myself as a trusted advisor rather than just a salesperson.

Handling objections with confidence is crucial. Acknowledge the concern and ask clarifying questions to fully understand the client's perspective. Provide factual information, share success stories from similar clients, and reinforce the benefits of Sensor Tower that directly relate to their objection. This approach demonstrates empathy and positions you as a partner invested in their success.