Senior Product Marketing Manager - job 2 of 50

Job Summary

A company is looking for a Senior Product Marketing Manager to lead positioning, launches, and growth across its product portfolio.

Key Responsibilities

• Refine and own the go-to-market vision and positioning across products and services
• Lead product launches from messaging to multi-channel campaigns and measurement
• Conduct research and analysis to inform the go-to-market narrative and roadmap

Required Qualifications

• Experience in product marketing at a fast-paced B2B SaaS company, preferably with SMB audiences
• Proven ability to distill complex products into clear positioning and messaging
• Track record of successfully launching new products or services and sustaining momentum
• Understanding of how brand, content, and lifecycle marketing drive awareness and loyalty
• Experience leading product marketing lifecycle initiatives that improved adoption and retention