Senior Demand Generation Manager - job 7 of 26

Job Summary

A company is looking for a Senior Manager, Demand Generation & ABM.

Key Responsibilities

• Design and execute scalable ABM campaigns tailored to key verticals and personas to drive engagement and pipeline growth
• Build and manage multi-channel campaigns using paid and organic channels to activate target accounts
• Measure, analyze, and report on campaign performance, providing recommendations for optimization

Required Qualifications

• 5+ years of experience in B2B demand generation, ABM, or growth marketing
• Proven track record of building and optimizing integrated marketing campaigns in a B2B environment
• Hands-on experience with Marketing Automation platforms and Salesforce (SFDC)
• Strong analytical skills with experience in tracking campaign performance
• A proactive, results-driven mindset with the ability to take ownership of projects