APAC Senior Marketing Manager, Customer Research & Insights

About SEEK

SEEK’s portfolio of diverse businesses make a positive impact on a truly global scale. Our purpose is to help people live more fulfilling and productive working lives and help organisations succeed. We create world-class technology solutions to connect more people to relevant employment, education, small business and volunteer opportunities. We have a culture of high-performance in our workplaces and celebrate the diversity of our employees who contribute to the success of our organisation.

Life at SEEK

SEEK’s purpose is at the centre of everything we do. Our SEEK, which defines the way we work, is all about what makes us unique and a little bit different. Passion, Team, Delivery and Future are our principles that drive innovation and creativity. SEEK strives to support employee wellbeing by providing an amazing experience at work which led us to being named AFR BOSS Top 10 Best Places to work in technology for the fourth year in a row. We are proud to work in an environment that's inclusive where everyone's unique ideas, experiences and perspectives are valued.

Our award-winning head office in Cremorne (just a 4 min walk from Richmond station) provides an exceptional space to collaborate with colleagues. The building provides sweeping views of the city, a games area, sit and stand desks at every workstation, modern end-of-trip facilities and Thursday night drinks which gives our people an opportunity to connect in a social setting.

This is a Senior Marketing role leading a team of market research and customer strategy experts, whose primary purpose is to generate powerful insights that bring SEEK closer to its customers. By doing so, the team enables the business to deliver exceptional customer experiences for both candidates and hirers.

What You’ll Do:

• Design and implement a customer insight strategy that integrates the voice of the customer across the APAC region. Influence key decision-making forums and processes to ensure customer insights are central to business strategies and priorities at all levels
• Oversee a diverse portfolio of ongoing, always-on research studies tracking trends across key customer, competitor, market, product, and brand metrics. Collaborate with research agencies and cross-functional teams to deliver insights and communicate findings to stakeholders at all levels of the organisation
• Synthesise and consolidate insights from multiple studies to provide executive-level guidance, ensuring senior leadership has a deep understanding of key customer insights and how SEEK is performing relative to competitors
• Oversee SEEK’s APAC-wide Qualtrics platform, ensuring it is effectively used to capture customer insights and experiences across the organisation
• Lead and mentor a team of seven individuals, ensuring they have the guidance and resources necessary to succeed and develop professionally
• Serve as a key media spokesperson for SEEK, sharing candidate and hirer insights in PR coverage through mass market TV, radio, and print

The team:

• The APAC Marketing Strategy team is responsible for shaping the overarching marketing and brand strategy, working closely with segment, product, channel, and country teams to ensure alignment with company objectives. The team manages a diverse portfolio of research studies and market/customer-focused data analytics to uncover valuable customer insights, ensuring the voice of the customer is integrated throughout the organisation.
• Our team members are based in Melbourne, Singapore and Kuala Lumpur, providing an international perspective and collaboration across SEEK’s key markets.

• Extensive experience in market research, customer insights, and strategy development, ideally in a senior leadership role
• Proven ability to design and implement customer insight strategies that drive business decisions across a variety of departments
• Expertise in managing complex, always-on research studies and leading the development of actionable insights
• Strong experience with external vendor and agency management, ensuring the highest quality research outputs
• Natural storyteller with strong presentation and communication skills, with the ability to synthesise complex insights and share them effectively with stakeholders at all levels
• Media experience is a plus, with the ability to represent the company in PR and public-facing engagements

At SEEK we offer:

• Annual Performance Bonus Plan
• Support of flexible working, including a mix of office and work from home days depending on your role.
• Paid and unpaid leave benefits including Personal Flexi Days and Volunteer Days, as well as the opportunity to purchase additional leave
• Support for parents with 14 weeks paid primary carers leave and 2 weeks paid leave for partners
• The opportunity to work from anywhere for up to 4 weeks per financial year

At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.

We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us.

Should you require any specific support or adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist.

For this role, only those candidates with the eligible right to work will be considered.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.