US Growth Lead (NYC)

About SeedLegals:

SeedLegals is the operating system for startup founders, helping them fundraise faster, streamline legal processes, and grow their businesses with ease. We’re a trusted partner to startups, VCs, and angel investors, and we’re expanding our presence in the US to empower even more founders. If you’re passionate about the startup ecosystem and love connecting with people, this is your chance to be part of something transformative.

About the Role:

We’re looking for a dynamic and results-driven US Growth Lead to spearhead our expansion efforts in the US market. This is a multi-faceted role combining events & community engagement, partnerships & lead generation, US marketing strategy, and assisting sales efforts. As a key player in our US growth strategy, you’ll work closely with our Sales, Marketing, and Growth Operations teams to drive awareness, generate leads, and establish SeedLegals as the go-to platform for US founders. 

Key Responsibilities:

1. Events and Community Building

• Develop and execute an engaging events strategy to build brand awareness and generate leads.
• Plan, organize, and host a mix of in-person and virtual events, including workshops, networking sessions, and panel discussions.
• Secure speaking opportunities and thought leadership engagements for our CEO and leadership team at key industry events.
• Build and nurture relationships within the startup ecosystem, fostering a strong, engaged community of founders and investors.

2. Partnership & Lead Generation

• Identify and develop strategic partnerships with accelerators, VCs, co-working spaces, and startup communities to amplify our brand.
• Collaborate with the Sales team to execute co-branded events and lead generation initiatives.
• Manage referral programs and other creative lead gen strategies to drive high-quality inbound leads.

3. US Marketing Strategy & Execution

• Advise and agree with our Head of Marketing the US marketing strategic priorities. 
• Execute the go-to-market strategy for the US, collaborating closely with the core Marketing team to tailor messaging and campaigns.
• Ideate and deliver alongside the core marketing team, targeted marketing initiatives that resonate with US founders, ensuring brand consistency and impact.
• Work cross-functionally with Product and Content teams to localize key materials for the US audience.
• Oversee brand positioning in the US startup ecosystem, ensuring SeedLegals is recognized as a thought leader.

4. Audience Targeting & Growth Operations

• Define and refine our Ideal Customer Profile (ICP) for the US market in collaboration with Growth Operations.
• Develop and maintain target lists of high-potential startups and investors to focus sales and marketing efforts.
• Leverage data-driven insights to optimize outreach and conversion strategies.

5. Sales Enablement & Support

• Work alongside Sales to develop effective outreach strategies and messaging.
• Provide insights on US market trends, customer pain points, and competitor activity to inform sales tactics.
• Support in driving pipeline growth by ensuring seamless alignment between marketing, partnerships, and sales efforts.
• Sign and close key clients and partners to drive business growth and establish strong market presence.

• Experience: 3+ years in a GTM / commercial role within the startup or venture ecosystem.
• Networking Skills: Proven ability to build relationships and collaborate with key players in the startup and investor community.
• Event & Partnership Management: Experience running successful events and securing strategic partnerships.
• Marketing Expertise: Strong understanding of US marketing strategy, audience segmentation, and content distribution.
• Sales Alignment: Ability to work closely with Sales teams to support revenue-driving initiatives.
• Analytical Mindset: Comfortable using data to drive decisions and optimize growth strategies.
• Startup Ecosystem Knowledge: Deep understanding of the US startup landscape, particularly in NYC and major hubs.
• Tech-Savviness: Familiarity with CRM tools (e.g., HubSpot), event management platforms, and marketing automation tools.
• Adaptability: Thrives in a fast-paced, high-growth environment with a proactive and solution-oriented approach.

Compensation:

SeedLegals offers a competitive total rewards package which includes base salary, equity, and a comprehensive benefits & perks package. Exact compensation is determined based on a number of factors including experience, skill level, and qualifications which are assessed during the interview process.

Salary range: $90k - $120k

SeedLegals provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Benefits

• Retirement: 401(k) plan
• Healthcare: Comprehensive medical, dental, vision, and mental wellness coverage
• Life insurance: Group life insurance through our partner
• Charitable giving: Donation matching to a charity of your choice
• Time off: Flexible PTO policy with floating holidays
• Career development: Professional development reimbursement program
• Family care: Parental leave for all new parents
• Wellness Programs: Focusing on your well-being and mental health

Why Join Us?

Joining SeedLegals means stepping into a pivotal role at a funded and fast-paced startup that’s scaling rapidly. Instead of just following a pre-written playbook, you’ll be creating it. Every day brings new challenges and opportunities to identify paths for growth and execute on them—all with the support of a collaborative and dedicated team.

• Be part of a fast-growing legal tech startup that’s making a real impact on the startup ecosystem.
• Lead a high-visibility role at the forefront of our US expansion.
• Collaborate with a talented and passionate team across Marketing, Sales, and leadership.
• Competitive salary, benefits, and opportunities for career growth.

Location: This role is based in New York City. While there is flexibility for remote work, the position requires regular attendance at events and in-person networking opportunities.

Ready to Join Us? If you’re an energetic event professional who’s excited to build communities, create impactful experiences, and help startup founders succeed, we want to hear from you. Apply now and tell us why you’re the perfect fit for this role!