Vice President of Product Marketing - job 1 of 2

Job Summary

A company is looking for a VP of Product Marketing.

Key Responsibilities

• Design, execute, and manage the overall product marketing strategy while collaborating with senior leadership and cross-functional teams
• Plan and coordinate new product launches, developing compelling value propositions and narratives to differentiate offerings
• Lead and mentor a team of product marketers to enhance growth strategies and evolve target personas and product messaging

Required Qualifications

• 10+ years of experience in product marketing, particularly in platform B2B SaaS companies targeting technical personas
• 5+ years of experience leading and coaching teams of product marketing managers
• Deep expertise in messaging, positioning, launch plans, and enablement for technical platform products
• Experience with hybrid go-to-market strategies and managing multi-product portfolios
• Strong leadership skills with a proven ability to build teams and drive performance improvement