SEO Specialist - job 1 of 3

Job Summary

A company is looking for an SEO Specialist responsible for developing and executing SEO and SEM strategies to enhance search rankings and website performance.

Key Responsibilities

• Develop and implement SEO strategies to improve organic search rankings and website traffic
• Manage and optimize SEM campaigns to drive targeted traffic and improve conversion rates
• Conduct backlink audits and link-building strategies to improve domain authority

Required Qualifications

• Proven years of experience in SEO, SEM, and search engine analytics
• Strong knowledge of Google Ads, Google Analytics, and SEO tools
• Experience with backlink strategy development and competitive analysis
• Proficiency in keyword research, on-page/off-page optimization, and technical SEO
• Familiarity with HTML, CSS, and basic JavaScript for SEO purposes is a plus