Senior Vice President, Performance Strategy

Job Summary

A company is looking for an SVP, Head of Performance Strategy.

Key Responsibilities

• Define and evolve the Performance Strategy vision in alignment with business goals and client needs
• Lead the development of frameworks for full-funnel optimization, testing roadmaps, and measurement strategies
• Manage and mentor a team while fostering a culture of innovation and collaboration

Qualifications

• 12+ years of experience in media strategy, performance marketing, or digital transformation roles
• Proven experience leading large, matrixed teams and managing senior client relationships
• Deep understanding of audience strategy, media planning, and measurement frameworks
• Strong grasp of data privacy, clean room technology, and algorithmic media activation
• Exceptional leadership and organizational skills