Senior Social Media Analyst

Job Summary

A company is looking for a Senior Social Media Listening Analyst in the Pharma and Life Sciences sector.

Key Responsibilities

• Develop and run Boolean queries using licensed social media platforms
• Review and analyze data outputs, tagging and categorizing conversations for relevance and context
• Understand client objectives and deliver compelling qualitative and quantitative insights that address their business needs

Required Qualifications

• BSc/BPharma/Biotech or equivalent undergraduate degree, or comparable practical experience in health and life sciences
• Minimum 3 years of experience in social listening within healthcare or pharmaceutical domains
• Strong digital literacy and familiarity with social media platforms
• Proven expertise in writing complex Boolean queries and executing effective data segmentation
• Strong understanding of the pharmaceutical product lifecycle and patient journey stages