Senior Director of Marketing - job 2 of 6

Job Summary

A company is looking for a Senior Director of Strategic Marketing.

Key Responsibilities

• Develop integrated marketing strategies for B2B and DTC channels in collaboration with the VP of Marketing
• Manage the Director of Marketing and Director of Creative, ensuring alignment with marketing strategies
• Lead content marketing strategies, including email campaigns and marketing collateral creation

Required Qualifications, Training, and Education

• 7+ years of marketing experience, primarily in B2B and DTC environments
• 5+ years of experience in people management, specifically in marketing or creative roles
• Bachelor's degree required; MBA or equivalent experience preferred
• Proven experience in strategic marketing and performance marketing
• Certifications in relevant areas such as SEO, content strategy, and email marketing