Product Marketing Manager - job 7 of 50

Job Summary

A company is looking for a Product Marketing Manager, B2B Insuretech Product.

Key Responsibilities

• Develop and execute go-to-market strategies for new and existing products
• Conduct market research and competitive analysis to inform product positioning
• Build integrated marketing campaigns to drive awareness, acquisition, and retention

Required Qualifications

• 5+ years in a B2B product marketing role, preferably in fintech, SaaS, or insuretech
• Bachelor's degree in Marketing, Business, or a related field
• Experience launching new digital products, preferably in a startup
• Familiarity with marketing tools and platforms (e.g., CRM, analytics, automation)
• Data-driven decision-maker with the ability to analyze performance metrics