Integrated Digital Marketing Manager

Job Summary

A company is looking for an Integrated Digital Marketing Manager to lead digital strategy and execution of integrated marketing campaigns.

Key Responsibilities

• Develop and manage integrated digital campaigns to drive high-quality leads and pipeline growth
• Oversee website performance initiatives including conversion rate optimization and SEO strategy
• Monitor and report on digital metrics to improve campaign effectiveness and support cross-functional collaboration

Required Qualifications

• 4-6 years of experience in digital marketing, demand generation, or performance marketing roles
• Proven expertise managing and optimizing paid campaigns on Google Ads and LinkedIn Ads
• Strong understanding of website analytics and conversion rate optimization
• Experience with modern marketing tech stack (e.g., HubSpot, Salesforce)
• B2B enterprise SaaS or healthcare experience is a plus