Digital Marketing Manager - job 2 of 4

Job Summary

A company is looking for a Digital Marketing Manager (Remote).

Key Responsibilities

• Own and optimize paid media strategy across various channels to drive pipeline and ROI
• Develop and execute targeted ABM/ABX campaigns in collaboration with sales and marketing teams
• Analyze campaign performance and implement multi-touch attribution models for continuous improvement

Required Qualifications

• 5+ years of experience in digital marketing with expertise in paid media and customer acquisition
• Proven success in planning and executing ABM/ABX strategies for B2B audiences
• Bachelor's degree required
• Hands-on experience with Google Ads, LinkedIn Ads, and marketing automation tools
• Strong analytical skills and strategic mindset for translating business goals into marketing plans