Digital Advertising Campaign Manager

Job Summary

A company is looking for a Digital Advertising Campaign Specialist (contract to hire).

Key Responsibilities

• Deploy and manage marketing ICP programmatic & ABM campaigns across digital channels
• Implement post-click testing strategies and optimize based on a test, measure, learn approach
• Analyze ad and landing page data to suggest optimizations for conversion, CPA, and ROAS targets

Required Qualifications

• 3+ years of experience executing programmatic & ABM campaigns on paid social and display
• Proactive approach to monitoring performance and adjusting tactics for campaign success
• Proven success in partnering with digital ad strategists for campaign optimization
• Ability to improve efficiency and lead volumes