Demand Generation Specialist - job 2 of 10

Job Summary

A company is looking for a Demand Generation Specialist.

Key Responsibilities

• Drive qualified lead generation and revenue opportunities through targeted marketing campaigns including email, webinars, paid advertising, and social media
• Plan and host monthly webinars to engage potential customers and support partnerships with leading ERP systems
• Own and execute the content marketing strategy through Hubspot and WordPress, including blogs, landing pages, and whitepapers

Required Qualifications

• 5+ years of B2B marketing experience, ideally in SaaS or construction technology
• Proven track record of executing successful demand generation campaigns across various channels
• Experience managing marketing automation tools, with Hubspot expertise required
• Strong experience using WordPress for content publishing and design tools like Canva
• Ability to balance strategic thinking with hands-on execution in a fast-paced environment