ASO Lead

Job Summary

A company is looking for an ASO Lead to support its game portfolio and manage a team of ASO Specialists.

Key Responsibilities

• Develop and implement ASO strategies to optimize app visibility and conversion rates
• Analyze app performance metrics and user feedback to improve ASO strategies continuously
• Manage a team of ASO specialists and optimize processes for high performance

Required Qualifications

• Proven experience in ASO
• Strong analytical skills to interpret data and make actionable recommendations
• Proficiency in ASO tools and platforms such as App Annie or Sensor Tower
• Experience with A/B testing and optimization techniques
• Creative thinking and problem-solving abilities for innovative ASO strategies