Email Marketing Manager

About Proppel

We connect LATAM talent with remote work opportunities in the most exciting companies worldwide.

If you're looking for the opportunity to develop your skills and work with some of the best and most exciting companies around the world, Proppel can help.

Our headquarters are in London, UK, and we're looking for top-tier talent in LATAM to support our clients.

What We're Looking For
Our client, a boutique digital marketing agency, is seeking an Email Marketing Manager to lead the execution and management of retention strategies for direct-to-consumer (DTC) brands. This role is essential for building customer loyalty and driving meaningful business results.

Responsibilities

• Manage day-to-day execution of email and SMS campaigns, ensuring alignment with retention goals.
• Develop and oversee segmentation and personalization strategies to optimize targeting.
• Write and refine conversion-focused email and SMS copy while maintaining brand voice.
• Track and analyze key campaign performance metrics, using insights to refine strategies.
• Collaborate with designers, implementation specialists, and strategists to ensure seamless execution.

• 2-4 years of experience in email, SMS, or lifecycle marketing (subscription-based brand experience is a plus).
• Proficiency in Klaviyo (required); experience with Postscript, Attentive, or Yotpo is a plus.
• Strong copywriting skills with a focus on engagement and conversions.
• Project management experience, with the ability to manage multiple campaigns simultaneously.
• Familiarity with Google Suite, Figma, and project management tools like Asana, ClickUp, or Monday.com.

Nice to have

• Analytical mindset with experience in A/B testing and performance optimization.
• Strong communication skills and ability to collaborate cross-functionally.
• Passion for data-driven marketing and creative execution.

• USD Salary
• 100% Remote Work
• 10 days of Paid Time Off + US Holidays

Disclaimers

You are applying to work with an international company. Make sure your CV is in English, otherwise your application can't be considered.

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