Copywriter, Digital

Get to know Okta

Okta is The World’s Identity Company. We free everyone to safely use any technology—anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth.

At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences.

Join our team! We’re building a world where Identity belongs to you.

About our team

The Studio team at Okta functions like an internal agency within the Marketing org. We are composed of creatives, strategists, producers and marketing managers alike. Our team’s focus is to lead the brand, tell powerful stories and inspire creative excellence. As a partner to the Digital team, we strive for shared KPIs, strategies and processes to activate our brand on our digital experiences and push the brand and business forward.

About this role

Okta is looking for an inspired copywriter to join our Digital Studio team to help us evolve our digital experiences across okta.com and auth0.com. Reporting into our Digital Art Director, Copy, this person will partner with other copywriters and designers to evolve our digital experience. 

The right person for this role will be a passionate copywriter, a highly-motivated individual that loves digital storytelling, and has the experience, ability, and drive to manage multiple projects seamlessly. They must enjoy working cross-functionally, collaborating across multiple teams within Marketing. 

What you will do

• Work closely with the Art Director, Copy and other digital copywriters on content strategy, ideation, and copy execution across digital creative briefs
• Create breakthrough digital copy that is aligned to strategy and built to stand out
• Work cross-functionally with Brand Strategy, Digital Strategy, Content, Campaigns, Product Marketing, Development, SEO, Web Production, and Events to connect and bring to life brand and product stories on our digital experiences
• Partner with UX strategy and drive content strategy
• Collaborate closely with designers and work in Figma to create innovative storytelling experiences
• Leverage deep industry knowledge and a keen understanding of different audience types to write thoughtful and relevant copy across okta.com and auth0.com
• Help establish and apply the Okta voice and tone across all work; ability to guide other writers / project owners on the voice and tone
• Ensure consistency of the brand and apply the highest quality of copywriting across all projects
• Tell product stories in a simple, interesting, and engaging way
• Create, concept, inspire others, and roll up your sleeves while bringing creative ideas to life; deliver and receive feedback
• Ability to apply systems thinking and understand user journeys and personas
• Must be a self-starter while being comfortable working in a collaborative, cross-functional team environment with internal partners, freelancers, agencies, and production partners
• Ensure the consistency of the brand and highest quality of copywriting across all projects
• Develop messaging frameworks that meet project KPIs; test and iterate when necessary

What experience you have

• BA or BFA in Copywriting or related field
• Extraordinary writing skills
• World-class portfolio of work
• 5+ years experience in copywriting in a creative agency or client-side group; B2B / tech experience is a plus
• 3+ years experience in marketing work with best in class portfolio
• Hands-on expertise in developing creative solutions and campaigns across all mediums: advertising, film, websites, mobile and graphic design, Corporate ID, interactive, social campaigns, content marketing and events
• Outstanding presentation skills and proven ability to produce and pitch world-class strategic presentations to all levels of an organization
• Passion for copywriting, language, and creative direction
• Experience managing marketing and editorial projects; experience in scriptwriting for video and voice a plus
• You have the ability to think big while operating at the lowest level of detail
• You should be a self starter while being comfortable working with teams, freelancers, agencies, and production partners
  
  
  
  

#LI-Remote