Chief Marketing Officer (CMO)

Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space? At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to world-shaping innovations. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue. We’re a vibrant community of world-class practitioners – over 2000 colleagues strong – with offices in 19 locations around the world. We’re traded on Nasdaq and also part of Informa PLC, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.

About Informa TechTarget Informa TechTarget (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.

With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into technology markets. Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:

• Trusted information that shapes the industry and informs investment
• Intelligence and advice that guides and influences strategy
• Advertising that grows reputation and establishes thought leadership
• Custom content that engages and prompts action
• Intent and demand generation that more precisely targets and converts

Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices. Visit informatechtarget.com and follow us on LinkedIn. For more information, visit informatechtarget.com and follow us on LinkedI

Are you ready to drive global marketing strategy and accelerate growth for a leading B2B company? We're looking for a visionary leader to join our team as Chief Marketing Officer (CMO), reporting directly to the Chief Revenue Officer.

As CMO, you'll play a crucial role in our mission to become the premier "B2B Growth Accelerator" in the industry. Your strategic vision and leadership will be key to achieving our ambitious goal of doubling the size of our business in just five years.

What you'll do:

• Create and execute a comprehensive global marketing strategy that drives double-digit organic revenue growth
• Oversee marketing activities across multiple B2B business units, ensuring synergy and alignment
• Collaborate with the wider Informa Marketing community to deliver market-leading marketing and brand initiatives, in line with overall Informa strategies
• Develop and implement strategies for brand, product, and demand marketing that clearly communicate our value proposition
• Enhance our market presence through corporate communications, thought leadership, and strategic partnerships
• Drive demand generation to create qualified sales opportunities aligned with our revenue goals
• Optimize our marketing technology stack and implement data-driven strategies, aligned to the Informa vision overall
• Manage budgets efficiently and report on marketing ROI and key performance indicators
• Shape broader business and product strategies through your marketing expertise

Your impact:

• Position our company as a clear leader in the B2B space, committed to delivering exceptional customer outcomes
• Build and nurture relationships with key stakeholders, including clients, investors, and industry influencers
• Represent the company at industry events and contribute thought leadership, establishing yourself as a voice in the market
• Transform and scale our marketing function as the company evolves
• Act as a key ambassador for Informa TechTarget, elevating the company's unique services through speaking engagements at conferences and showcasing online, while directly cultivating and nurturing C-Level relationships within key accounts.

• Proven track record of delivering results in complex global environments
• Experience in managing and leading large, multi-discipline teams
• Expertise in modern, data-driven marketing techniques, particularly in the digital space
• Strong change management skills
• Strategic thinking and ability to align marketing efforts with business objectives
• Excellent communication and interpersonal skills
• Salary range for this role is $260,000 - $300,000 + bonus + equity 

We're looking for someone who can hit the ground running, but we also value potential. If you don't tick every box but are excited about the role and believe you could make a significant impact, we encourage you to apply.

TechTarget, Inc., doing business as Informa TechTarget, including its subsidiaries is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex (including pregnancy), age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. Informa TechTarget complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable federal, state or local law.

Our benefits include:

• Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive, and we support a range of working patterns
• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
• Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
• Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
• Recognition for great work, with global awards and kudos programs
• As an international company, the chance to collaborate with teams around the world