Senior Social Video Producer (Head of Video)

About Impact

Impact is the go-to digital destination for young people shaping culture, serving as a launchpad for conversations on culture, lifestyle, and social issues. Our mission is to inspire and empower our audience through culturally relevant stories, information, and content. 

Impact Media reaches over 55 million unique users each month — making us one of the highest engaged platforms on IG (compared to traditional media platforms like NYtimes, WashingtonPost, CNN, Buzzfeed etc). This rich engagement attracts partners ranging from value-driven companies like Hinge, Beyond Meat, Misfits Market, KEEN Footwear, and LinkedIn, to non-profit organizations such as Planned Parenthood and Climate Power.

Our Impact

In addition to cementing our role as the preeminent social-first publisher, our success is defined by the uniqueness of the audience we reach. Our 55+ million unique monthly users are 90% folks under 35, 50% people of color, and over 80% women. 

Our approach and impact from a social and cultural angle have earned us awards from advocacy and industry alike. 

Awards & Nominations: Shorty Impact Awards Winner, Shorty Impact Awards Audience Honor, Anthem Awards Winner, Forbes30U30, Webby Awards Nominee, Webby Awards Honoree

Job Description:

Do you have a passion for social video series and shows, along with the drive to bring them to life? Can you take high-level creative direction and execute it into compelling, high-performing video content?

Impact Media is looking for a Senior Social Video Producer to build and lead our video department from the ground up. Reporting directly to the Chief Content Officer (CCO), you’ll take a creative vision and translate it into reality—overseeing a production team to produce engaging, high-quality social-first video content.

From conceptualizing video series and shows to experimenting with new formats, you'll play a key role in shaping our creative identity. This is a rare opportunity to build a team, craft a social video strategy for a fast-growing startup, and grow and expand Impact’s presence on platforms like Reels, TikTok, YouTube Shorts, and beyond—all while positioning yourself as a thought leader in the evolving social video landscape.

You will: 

• Translate and refine the creative vision from senior leadership into high-quality, engaging, and platform-optimized video series, shows, and content
• Build and lead a high-performing video team, identifying and hiring key talent to bring the strategy to life
• Oversee the entire production process—from concept to completion—ensuring all content aligns with brand objectives
• Stay ahead of trends, experimenting with new content formats and storytelling techniques
• Drive platform expansion and growth on platforms like Reels, TikTok, YouTube Shorts, and other emerging video platforms
• Ideate and develop organic video content and series that drive revenue, working closely with the client partnerships team to align content with revenue-driving verticals
• Foster a culture of creativity and mentorship, helping develop the skills of the video team
• Ensure all content adheres to brand values and platform guidelines while managing potential crises or brand risks

Compensation: $90K - $130K annually

*Job offers will be extended based on the provided salary range, taking into account the individual's experience

• 3-4+ years of experience in video production at/for a media company, production company, brand, or publisher 
• A proven track record of creating and leading highly engaging, high-performing video content
• An innate understanding of current and emerging cultural trends in the digital landscape—grasping not just what’s happening, but why it matters and how to translate it into compelling video content for our primarily Gen Z audience
• Experience thriving in fast-paced production environments, with a strong ability to experiment, iterate, and adapt
• A strategic mindset, balancing creativity with revenue objectives and business goals
• Strong organizational and project management skills, capable of handling multiple projects and meeting tight deadlines
• A collaborative leader who can think critically under pressure and communicate effectively
• Proactive and ownership-driven, with the ability to manage up and take full responsibility for key work streams

This might be the right next step for you if you’re currently a…

• Producer 
• Senior Social Video Producer 
• Social Video Producer 
• Senior Producer

• Paid Time Off (Vacation, Sick & Public Holidays)
• Health Care Plan (Medical, Dental & Vision)