Webflow Developer

About the team:

The brand and corporate communications team’s role is to amplify HackerRank’s vision to the world. We are the ones who bring clarity and constant communication to our community of talent and technical professionals. We hold a very high bar for excellence, as we take the responsibility of being entrusted with the company’s story seriously. As part of this, we own one of the most valued touchpoints with our customers - HackerRank.com

About the role:

We are seeking a skilled Webflow Developer with a strong understanding of marketing principles to join our team. This role requires a blend of technical expertise and creative marketing strategies to build and optimize our website, landing pages, and digital assets. The ideal candidate will have experience in Webflow development, UI/UX best practices, SEO optimization, and conversion rate optimization (CRO).

What you’ll do:

Bullet pointed list of the job main responsibilities:

• Design, develop, and maintain responsive and visually engaging websites using Webflow.
• Optimize website performance, SEO, and user experience to drive traffic and conversions.
• Integrate third-party tools such as CRM systems, email marketing platforms, analytics tools, and automation workflows.
• Troubleshoot website issues, implement A/B testing, and refine designs based on data-driven insights.
• Maintain consistency in branding, style guides, and design aesthetics across digital platforms.

You will thrive in this role if:

• You excel at quickly making pixel perfect webpages.
• You are passionate about every aspect of the customer experience.
• You have a track record of being scrappy.
• You bring deep care to the table.

What you bring:

Requirements:

• 5+ years working in Webflow
• Proven experience as a Webflow Developer, with a strong portfolio showcasing responsive, high-performing websites.
• Must have experience implementing advanced transitions and animations using native webflow interactions or custom javascript. Experience with GSAP and HTML Canvas/WebGL is a plus.
• Understanding of HTML, CSS, JavaScript, and Webflow’s CMS structure.
• Experience working with marketing teams and understanding digital marketing concepts such as lead generation, SEO, PPC, and conversion rate optimization.
• Experience with embedding forms, videos, and third-party scripts.
• Strong UX/UI design skills and knowledge of design principles.
• Familiarity with Google Analytics, Google Tag Manager, and other analytics tools.
• Experience integrating APIs, forms, and automation tools like Zapier.
• Ability to effectively QA site changes.
• Ability to manage multiple projects and deadlines effectively.
• Strong problem-solving skills and attention to detail.

Preferred Qualifications:

• Experience being the sole owner of a marketing website
• Experience with Animation tools (Rive, Jitter, or Lottie), or similar design tools.
• Experience building in HubSpot
• Previous experience in a marketing or growth-focused role.

Current base salary range: $120,000 - $150,000. The exact salary may vary based on skills, experience, location, market ranges, and other compensation offered. The salary range does not include other compensation components, commissions (for sales-related roles), bonuses, or benefits for which you may be eligible. Salary may be adjusted based on business needs.