Lead - Sourcing / Recruiting (Gig Workers / Blue-collar Workers)

As the Lead - Sourcing / Recruiting, you will strategize and execute a comprehensive sourcing playbook aimed at recruiting blue-collar workers. Responsibilities include overseeing field promoters for community engagement, developing employer branding, managing partnerships with NGOs and local organizations, and leading a high-performing sourcing team towards achieving hiring targets.

To succeed in the Lead - Sourcing / Recruiting role at the company, you need 7-10 years of experience in sourcing blue-collar talent, preferably in quick commerce, logistics, or e-commerce. Proven expertise in managing field teams and executing large-scale hiring campaigns is crucial, especially if you have experience sourcing women for blue-collar roles.

The Lead - Sourcing / Recruiting plays a vital role in shaping employer branding by building a strong presence within target communities. By focusing on outreach, engaging women-led cohorts, and fostering trust through community relationships, this position significantly enhances the company's reputation and attractiveness as an employer.

Essential skills for the Lead - Sourcing / Recruiting position include excellent communication and persuasion abilities, strong leadership qualities, and a talent for building trust within the community. An execution-driven mindset is also critical, as the role demands thriving in fast-paced environments and implementing effective sourcing strategies.

The work environment for the Lead - Sourcing / Recruiting position is dynamic and fast-paced. You'll work closely with field teams and local community organizations, allowing for hands-on leadership and real-time execution of sourcing strategies. Creativity and agility are paramount as you adapt sourcing methods to meet the ever-evolving needs of blue-collar recruitment.

In this question, be ready to share specific examples from your past roles where you successfully sourced blue-collar workers. Highlight your strategies, the challenges you faced, and how you overcame them. Mention any specific techniques that were particularly effective and the results achieved.

Discuss your methods for engaging with local communities, especially targeting specific demographics such as women-led groups. Share successful campaigns or initiatives you've implemented to enhance employer branding and how you measure success in these efforts.

Explain your understanding of omnichannel outreach and how you utilize various channels such as social media, events, and community partnerships. Provide examples of campaigns where you successfully integrated multiple channels for attracting talent.

Share your leadership philosophy, emphasizing teamwork and mentorship. Provide examples of how you empower your team to achieve results, handle conflicts, and foster a positive work environment.

Discuss tactics you employ to engage with communities, including networking events, local partnerships, and outreach programs. Share specific outcomes from your engagement efforts that led to successful recruitment.

Reflect on specific challenges you've encountered, whether it's market competition or social barriers, and detail the strategies you used to address these challenges effectively.

Talk about the key performance indicators you consider, such as time-to-hire, candidate quality, and diversity of hires. Explain how you analyze these metrics to continually improve your sourcing process.

Show your familiarity with utilizing data analytics to inform sourcing strategies, from identifying target demographics to evaluating the effectiveness of outreach campaigns. Provide examples of data-driven decisions you have made.

Discuss your approach to building relationships with local organizations, highlighting any previous experiences in partnership development. Emphasize the mutual benefits of such partnerships in enhancing recruitment efforts.

Share your intrinsic motivations, whether it's the thrill of making impactful hires, fostering community relationships, or the satisfaction of meeting targets. Illustrate how these motivations drive you to achieve excellence in your role.