Director of Influencer Marketing - job 1 of 2

Job Summary

A company is looking for a Director of Influencer & Affiliate Marketing.

Key Responsibilities

• Develop and evolve the company-wide creator growth strategy and establish clear OKRs
• Directly manage and mentor a team, setting priorities and conducting performance reviews
• Oversee influencer campaigns and optimize whitelisting and affiliate program growth

Required Qualifications

• 7+ years in influencer and affiliate marketing, with at least 3 in a leadership role
• Proven experience in high-growth programs within DTC, wellness, CPG, or lifestyle brands
• Deep knowledge of the creator economy, UGC, attribution, and full-funnel performance
• Experience with tools such as Instagram, TikTok, YouTube, and various affiliate platforms
• Comfortable in fast-paced environments and capable of building and scaling teams