Paid Media Director

WHY DEPT®?

We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. Meaning, that with people across 20+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients' problems, no matter where you are in the world. 

About You

Directors of Paid Media are ultimately responsible for building and managing high-performing, efficient and effective paid media teams to best service their clients. Their top priorities are strong client growth/retention and employee growth/retention. 

The Director of Paid Media should be able to lead cross-functional teams to deliver integrated services for their clients based on DEPT’s best practices. They are effective communicators who can inspire and motivate teams to achieve and exceed client goals based on their deep understanding of the ins and outs of their clients’ businesses (not just digital). Directors proactively bring innovative strategy, holistic ideas, and leadership to help clients meet their overarching business goals.

What you'll do:

• Develop and oversee the execution of comprehensive paid media strategies across multiple channels, including search, social, display, and video, to achieve client objectives and drive business growth.
• Lead and mentor a team of paid media associates, providing guidance, support, and professional development opportunities to enhance team performance and expertise.
• Collaborate with cross-functional teams, including creative, analytics, and account management, to ensure cohesive and integrated media campaigns.
• Analyze campaign performance data to provide actionable insights and recommendations for optimization, ensuring maximum ROI and alignment with client goals.
• Manage and allocate media budgets effectively, ensuring efficient use of resources and adherence to financial targets.
• Stay current with industry trends, emerging technologies, and best practices in paid media to maintain a competitive edge and drive innovation.
• Build and maintain strong relationships with clients, acting as a trusted advisor and ensuring satisfaction with media strategies and outcomes
• Identify and evaluate new media opportunities and platforms to expand reach and enhance campaign effectiveness.
• Serving as a point of escalation for all clients within your portfolio - understanding when to step-in with a client, coach the team on any processes/next steps to mitigate issues, determine what ancillary services/teams should be pulled in, or navigate solutions with legal/finance, etc.
• Successfully scaling layers of management and ensuring career pathing/goals are being established for every member of your team. 
• Identifying succession plans for your team and cultivating talent development for upward mobility.

You’ll need to have:

• A minimum of 8 years paid media experience and a minimum 3 years of experience in a client-facing marketing role
• Paid Search, Paid Social & Programmatic advertising experience required
• Proven prior work experience managing a team of 3+ direct reports / team members and demonstrated ability to mentor and develop direct reports into more senior roles
• The ability to audit an account and present actionable insights to a client
• The ability to provide feedback and strategic guidance to all paid media channels (search, social, shopping, display, mobile, native and video)
• To hold your own talking growth strategy, SEO, CRO, analytics and measurement with marketing managers and C-Level executives alike
• Experience acting as an escalation point for clients, evaluating team services levels and proposing improvements

Additional things that will impress us: 

• The ability to identify upsell opportunities across all agency offerings and execute on those opportunities to grow revenue on existing clients
• You are skilled at effectively communicating/teaching optimization tasks to multiple team members at once and have past experience managing managers
• Successful track record of crafting and participating in sales pitches and audits
• Proven prior work experience managing a P&L and hitting margin targets

TAKE INTO ACCOUNT:

• You will have to communicate with your team members abroad, therefore fluency in English and excellent communication skills (both written and verbal) are a must for this role
• This opening requires you to be open to work approximately 2-3 times a week from one of our offices located in Villa Crespo

WHAT DO WE OFFER?

• We enjoy spending time together, working closely with other local colleagues, and getting to know one another. Our Buenos Aires offices (Villa Crespo or Mar del Plata) are fully equipped with refreshments and great common spaces!
• Premium healthcare through OSDE for the employee and their immediate family members
• NUBI prepaid card with a monthly allowance for grocery purchases
• Monthly reimbursements for Wi-Fi/electricity expenses
• Monthly reimbursements for training/English classes
• 100% covered "Plant Total" membership at Sportclub
• A flexible vacation policy

WE SUPPORT YOU BEING YOU: 

DEPT® is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier-free recruitment and selection process and workplace, regardless of anyone’s identity, background, beliefs, lifestyle or disabilities. So tell us about any accommodations you need. It’s totally confidential and only used to make sure you feel fully supported at every step. 

DEPT® participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S. 

We are a B Corp-certified company passionate about purpose-driven work.  Our hope is that you can feel good about the contributions DEPT® is making to the world and we always have an open door for your ideas in making the world a better place. 

DEPT® is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay and more. Its team of 2,500+ digital specialists across 30+ locations on 5 continents delivers pioneering work on a global scale with a boutique culture. 

Learn more about DEPT®

DIVERSITY, EQUITY, & INCLUSION

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine. 

We also encourage you  to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.

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