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Aftermarket Sales Representative

Summary

We are seeking a dynamic and motivated Aftermarket Sales Representative (ASR) to join our team. The ASR will be responsible for generating service and parts business by building relationships with new customers in an assigned territory. This role involves supporting existing accounts to enhance service levels and customer satisfaction. The ASR will collaborate with company personnel to develop and maintain customer relationships. This position reports to the Branch Manager.

Key Responsibilities:

  • Manage customer accounts and their requirements effectively.
  • Develop new service and parts business within the assigned territory through cold calls, service presentations, and follow-ups on leads.
  • Generate new service business for the branch by securing orders for truck repairs on core and non-core products.
  • Identify and sell PMP agreements to new customers.
  • Negotiate tailored service and training agreements with existing and new customers.
  • Identify additional opportunities to sell support products, truck repairs, battery sales, rental leads, and training opportunities.
  • Process customer orders courteously, efficiently, and timely.
  • Respond to sales leads within the agreed KPI timeframe.
  • Build sustainable relationships of trust through open and interactive communication.
  • Utilize the Customer Relationship Management (CRM) system to log all customer interactions.

Qualifications:

  • Proven experience in sales, preferably in the automotive or aftermarket industry.
  • Strong communication and negotiation skills.
  • Ability to build and maintain relationships with customers.
  • Proficiency in using CRM systems.
  • Self-motivated with a results-driven approach.

What sets us apart?

Crown’s history began when two brothers founded the Company in New Bremen, Ohio (USA) in 1945. Today, the fourth generation of the very same family continues to lead Crown in all of its operations across the globe. Being a family-owned and run business is evidenced by more than 200 employees reaching service milestones in our 20, 25, 30, 35, 40, 45 and 50 year categories in Australia alone, with more than 2,000 employees reaching a 25 year service milestone globally. 

As a Company we want to continue to support our employees to be the best versions of themselves and that’s why, as a Crown employee you get to enjoy:

  • A benefits program which gives you access to discounts and cashback from over 400+ retailers nation wide.
  • Access to a health and wellbeing platform which supports your Mental, Physical and Financial goals.
  • Corporate Rates for Private Health Insurance.
  • An inclusive working environment.
  • An Employee Assistance Program for confidential counselling with chat, phone and face to face counselling options.

The Company

Crown Equipment is a well-respected global Materials Handling Equipment company which has enjoyed 50 years of success in the Australian market. The Company has operations in all Australian States and territories as well as many regional locations. The Company Brand is well known and respected in the marketplace and is supported by a customer value proposition based on highly skilled staff, quality products, strong service and parts back-up and leading-edge technology. 

Average salary estimate

$60000 / YEARLY (est.)
min
max
$50000K
$70000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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Crown is one of the world’s largest material handling companies. Crown’s award-winning line of lift trucks maintains a reputation for advanced product design, engineering and integrated manufacturing processes. Offering a broad range of forklifts,...

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Full-time, on-site
DATE POSTED
April 21, 2025

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