Creative Marketing Strategist

Job Summary

A company is looking for a Creative Marketing Strategist, Lead Generation.

Key Responsibilities

• Lead creative strategy for full-funnel lead generation campaigns across various paid channels
• Develop messaging and creative concepts tailored to small business owners in target industries
• Own creative execution in collaboration with design and production partners, ensuring high-impact results

Required Qualifications

• 6-8 years of experience in creative strategy, performance marketing, or growth marketing, preferably in B2B SaaS
• Proven track record in driving lead generation and MQL performance through effective creative
• Deep understanding of paid acquisition platforms and creative best practices
• Experience with AI tools and familiarity with marketing automation and data platforms is a plus
• Strong collaboration skills and experience influencing cross-functional teams