Copywriter

Our Company:

Congo Brands is at the epicenter of where consumer demand meets product development. Through brand partnerships with lead influencers, we are afforded an inside look at what consumers truly desire. Congo Brands is a health and wellness brand that sells supplement, fitness snacks, hydration drinks, energy drinks, and more through e-commerce and retail partnerships. Congo Brands houses some of the world’s most noted brands including Alani Nu, Prime Hydration, and Lunchly. Congo Brands is on pace to become one of the world’s most noted consumer product companies, with revenue growth increasing exponentially year over year. Congo Brand’s goal is to be the go-to ‘Better for You Brand’ for everything from ready-to-drink beverages, snacks, supplements, and more.

The Role:  

Congo Brands is seeking a creative, results-driven Copywriter to craft engaging, impactful, and brand-aligned content. The Copywriter will collaborate with key members of our creative team to drive brand awareness, engagement, and conversions through compelling copy.  

This role is on-site in Louisville, KY.

Key Responsibilities: 

• Develop attention grabbing and on-brand short-form copy for various platforms including social media; create presentation decks to sell your ideas.
• Tailor content to resonate with our target audiences, while adhering to brand tone and voice guidelines.
• Collaborate with creative team to brainstorm campaign concepts, captions, hashtags, and headlines that align with campaign objectives. Remain consistent in delivering ideas, including platform/big ideas.
• Flex the tone of voice and tailor it to different brands and projects.
• Stay updated on social media trends, algorithms, and platform-specific best practices to optimize engagement and reach.
• Work closely with designers to ensure synergy between visual elements and copy.
• Edit and refine copy to meet tight deadlines without sacrificing quality or creativity.
• Manage multiple projects at once, prioritizing workflow with the ability to work under pressure when needed. 

Key Skills and Experience Preferred: 

• 3+ years of experience as a copywriter, with experience in the creative services industry.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail and the ability to take critiques and direction well.
• Proven ability to create engaging content that drives audience interaction and supports marketing goals.
• Knowledge of social media platforms, algorithms, and content formats (i.e. – Reels, Stories, carousels). Knowledge of SEO best practices for social media.
• Basic understanding of graphic design principles or experience using tools like Canva or Adobe Creative Suite.
• Strong collaboration and communication skills with the ability to present to senior leadership and work in a fast-paced environment.
• Portfolio showcasing a range of short-form social media content.
• Excellent interpersonal and communication skills.
• A passion for storytelling and connecting with audiences through creative copy.

Benefits & Perks

• Competitive Salary
• Health Benefits: Medical, Dental, Vision, Life Insurance, Disability, HSA / FSA / Dependent Care FSA
• 3 weeks PTO + 8 paid holidays
• 6 weeks paid parental leave
• 401(k) plan with employer match
• Monthly cell phone stipend
• Free product
• AND MUCH MORE!

#PRIME

Congo Brands, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.