Associate Director, Media Strategy

Job Summary

A company is looking for an Associate Director, Integrated Media Strategy & Planning (B2B).

Key Responsibilities

• Lead and guide teams on best practices for successful B2B campaigns
• Develop and implement integrated media strategies and plans for various B2B clients
• Collaborate with internal teams to create and execute holistic media campaigns

Required Qualifications

• 6+ years of experience in omni-channel media strategy, planning, and activation
• Experience with nationally/globally recognized B2B brands in multi-agency environments
• Understanding of brand and performance media synergy
• Strong collaboration, client relationship, and leadership skills
• Deep experience with media industry research and planning tools