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Paid Search Manager 3M FTC

As a Paid Search Account Manager, you will be working with your team to manage the performance of paid search campaigns for clients. You will be a specialist in executing AI-powered search practices and implementing this on your assembly of clients. With your robust platform knowledge, you’ll navigate client and partner relationships, ensuring that your team delivers impeccable operations, innovation, media plans, performance optimisation and insightful reporting.  

You’ll be the guide for a team of Senior and Account Executives, overseeing their work and nurturing their careers in paid search. You are a vital point of contact for your team and clients.  

You will work with your team to manage the account and deliver performance against client business objectives, in line with the strategy that you will help build with your line manager.  

 

Key responsibilities 

  • You are a motivational manager who sets the example to follow. You will support your team in executing & optimising paid search campaigns to the highest standards as per the Assembly formula for paid search success.  
  • You will quality control the work produced by your direct team and provide constructive feedback as appropriate for their development.  
  • You will fully utilise the available technology to deliver performance for clients. 
  • Ensure you are adhering to agreed service level agreements and you are managing your teams’ tasks through our workflow systems to deliver on time.  
  • Carry out daily diagnostics to ensure zero errors, manage risks and maintain consistent process adherence. You will fix things before they become a problem.  
  • Find the insight that can help us fuel growth for clients. This will require examining data and actionable insight identification and implementation.  
  • Engaged member of the wider search community through internal team meetings, training & events. 
  • Turning briefs into paid search excellence. You will collate responses effectively for client sign-off.  
  • Responsible for managing client’s budget on platforms such as Google Ads and Microsoft Ads.  
  • Helping to foster partnership with clients and media owners. 
  • You will own presentations and meetings with clients, delegating elements to your team.  
  • Collaborate with other teams in your assembly and department to deliver projects. 
  • You will develop client and product knowledge by proactively contributing to the search strategy using data and actionable insight.  
  • Training of team members. 

 

Success will be measured by no account errors, constant account monitoring, improved performance and business growth for our clients, timely project completion, effective communication and great client feedback. The development of your team is a key indicator of how well you can line manage. Growth in their development through achieving their objectives is key to success. 

About Search at Assembly 

We are defining a new standard for the search industry. Through innovative operating models, proprietary technology, and amazing talent, our formula enables us to get the most from AI-powered search campaigns for our clients. Our team of up to 60 specialists (across Europe and India) ensure that we are at the forefront of what is possible. We are growing and building a team of diverse paid search professionals for the future. We want people who will question the status quo and strive for continuous excellence in everything they do. 

About Assembly

We find the change that fuels growth. We're a cutting-edge global agency combining data, tech, and top talent to supercharge the world's best brands. With over a decade in social and environmental impact, we clinched Ad Age’s 2022 Purpose-Led Agency of the Year, championing a diverse, purpose-driven culture. 

Join Assembly, and you're instantly with 1,600 digital specialists across 30 global offices, pushing boundaries in omnichannel media, data, and tech to drive brand evolution. 

At Assembly we embody three core values: Show Up - actively contribute to a space of personal and collective growth; Make Change - embrace obstacles as opportunities, taking intentional steps to drive positive change; and Win Well - approach success with integrity, responsibility, and a commitment to collaboration, understanding that the journey is as important as the destination. Together, we create an environment that fosters continuous learning, adaptability, and a shared passion for making a meaningful impact.

Assembly Europe is on its next growth wave. We're blending traditional media with our digital prowess. Ready for this journey? We're expanding our skillset. Join us. 

  • You never over-promise and under-deliver. Your work is to the highest standard, and always on time.  
  • You are a self-starter with a passion for data and digital marketing.  
  • Excellent paid search knowledge, with up-to-date certifications. 
  • Operationally proficient with project management skills. You demonstrate a clear ability to manage multiple tasks and differing priorities, not only for yourself but for others.  
  • Solid understanding of Microsoft Office such as Excel and PowerPoint.  
  • Exceptional attention to detail. 
  • An understanding of how to drive insights from data. You can focus on causation, not just correlation in data sets. 
  • Evidence of being able to manage large multi-market clients and budget for Search.  
  • Effective communicator. You will show an ability to be able to talk to clients about performance of accounts and optimisations.  
  • Experience in line management and setting development plans for your direct reports.  
  • Excellent knowledge of bid management platforms and other Paid Search technologies (Google Analytics, Google Marketing Platform, Search Ads 360, Adobe etc.).  
  • You don’t shy away from taking ownership for you and your team’s output. You identify solutions to problems and are proactive to preventing issues.  

We are committed to empowering workers in the communities local to where we operate, and are mindful of minimising the carbon cost of commuting.  Where a position required regular presence in the office, as in the case of managerial positions, we attempt to hire staff who live within a reasonable commute (<50 miles or 1.5 hours) of the office they will be based in.

Equal Opportunities

Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

Social and Environmental Responsibility

At Assembly, we have a responsibility to bring impact into our every day. This means we must always look for ways in which to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to; be a conscious citizen by actively participating in our organisation's sustainability efforts, help us promote environmentally friendly practices within the workplace, collaborate with community organisations and stakeholders to support initiatives aligned with our company's values, participate in volunteer activities that benefit the community. Employees are also encouraged to make suggestions and evaluate our business practices to identify areas for improvement in social and environmental performance. Employees at Assembly demonstrate commitment to sustainability and inclusivity in their actions and behaviours

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CEO of Assembly
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Rick Acampora
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What You Should Know About Paid Search Manager 3M FTC, Assembly

Join Assembly as a Paid Search Manager and become a key player in our innovative team! In this role, you will work closely with your fellow digital marketing specialists to supercharge the paid search campaigns for our esteemed clients. Your expertise in AI-powered search strategies will set you apart, allowing you to elevate campaign performance and drive growth with streamlined operations. As a guiding force for a dynamic team of Senior and Account Executives, you will foster their development while ensuring the execution of impeccable media plans, performance optimisation, and insightful reporting. Your talents in nurturing relationships will shine as you become the primary contact for clients, leveraging technologies and analytics to create actionable insights. Daily diagnostics and quality assurance measures will be part of your routine, ensuring that everything runs smoothly while you keep an eye out for growth opportunities. Collaborating with other teams and attending search community engagements will keep you well-connected within the industry. With a passion for continuous learning, you'll strive to surpass client objectives with your expertise in Google Ads and Microsoft Ads, ultimately contributing to the robust culture of excellence at Assembly. Embrace a role with impact, and lead your team toward success in the ever-evolving world of digital marketing.

Frequently Asked Questions (FAQs) for Paid Search Manager 3M FTC Role at Assembly
What is the role of a Paid Search Manager at Assembly?

As a Paid Search Manager at Assembly, you will oversee the execution of AI-driven paid search campaigns, ensuring optimal performance for our clients. You’ll lead a team, provide constructive feedback, and implement innovative strategies that align with the client’s objectives. Your insights and leadership will be crucial in driving campaign success and nurturing client relationships.

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What qualifications are needed to be a Paid Search Manager at Assembly?

To thrive as a Paid Search Manager at Assembly, you should possess excellent knowledge of paid search strategies, project management skills, and a robust understanding of Google Ads and Microsoft Ads. Relevant certifications and proven experience managing large multi-market clients will set you up for success in this role.

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How does Assembly support its Paid Search Managers in their career development?

Assembly is committed to the professional growth of its Paid Search Managers through training sessions, skill development opportunities, and a culture of mentorship. You'll have access to a network of industry specialists who will help guide you in achieving your career objectives and developing your team's capabilities.

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What culture does Assembly promote for its Paid Search Managers?

At Assembly, the culture is centered around collaboration, innovation, and continuous learning. As a Paid Search Manager, you will contribute to a positive environment that champions diversity, sustainability, and community impact, reflecting the agency’s commitment to social and environmental responsibility.

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What tools and technologies do Paid Search Managers at Assembly use?

Paid Search Managers at Assembly leverage a variety of platforms, including Google Analytics, Search Ads 360, and other bid management technologies. These tools are essential in analyzing data, optimizing campaigns, and providing actionable insights to enhance overall performance for clients.

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What are the key responsibilities of a Paid Search Manager at Assembly?

Key responsibilities include overseeing campaign quality control, managing client budgets, providing mentorship to team members, maintaining performance documentation, and turning client briefs into high-performing paid search strategies while ensuring adherence to service level agreements.

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How does Assembly measure the success of its Paid Search Managers?

The success of Paid Search Managers at Assembly is gauged by effective team management, achieving no account errors, constant account monitoring, improved campaign performance, timely project completion, and receiving positive client feedback reflecting strong communication and relationship-building skills.

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Common Interview Questions for Paid Search Manager 3M FTC
How do you approach campaign optimization as a Paid Search Manager?

In your response, explain your methodical approach, highlighting data analysis, A/B testing, and ongoing performance monitoring. Discuss how you utilize insights from analytics to make informed decisions that improve campaign ROAS while aligning with client objectives.

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Can you describe your experience with handling client budgets in paid search?

Share your hands-on experience managing budgets for large multi-market clients. Mention specific strategies you employed to align spending with client goals and how you ensured optimal bid management for maximum campaign performance.

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What qualities do you look for in team members as a manager?

Discuss the importance of communication, adaptability, and a proactive mindset. Explain how you prioritize mentoring and fostering a culture of collaboration, ensuring team members have the skills to overcome challenges and achieve their objectives.

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Describe a time when you successfully turned a client brief into a winning paid search campaign.

Provide a detailed narrative of a specific campaign where your strategic insights and creative execution led to measurable success. Emphasize the analytical methods used to assess the brief and your contributions to the final strategy.

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How do you utilize AI in paid search campaigns?

Highlight your experience with AI tools that enhance campaign performance, such as predictive analytics and automated bidding. Talk about specific instances where AI-driven insights led to successful optimization and business growth for clients.

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What are some common pitfalls in paid search, and how do you avoid them?

Discuss frequent mistakes like poor keyword targeting or lack of ad testing. Explain your preventive strategies, such as rigorous pre-launch checks and ongoing performance reviews, emphasizing your commitment to achieving seamless executions.

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How do you handle communication with clients about campaign performance?

Illustrate your clear and positive communication style. Describe how you present complex data simply, ensuring clients understand performance metrics while maintaining transparency and focusing on actionable optimizations.

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What strategies do you use to stay ahead in the rapidly evolving paid search landscape?

Share your commitment to ongoing education, attending industry conferences, and actively participating in online forums or communities. Discuss how you incorporate new trends and insights into your strategies for client campaigns.

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How do you ensure your team adheres to deadlines and service level agreements?

Describe your project management skills and how you implement systems to track team tasks efficiently. Explain your approach to communicating expectations while providing support to ensure projects are completed on time.

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What is your experience with training and developing junior team members?

Share your philosophy on mentorship and specific techniques you use to provide constructive feedback. Highlight how you have helped team members grow their skills and advance their careers within the paid search discipline.

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We help brands find the changes that fuels growth.

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Full-time, remote
DATE POSTED
November 27, 2024

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