Senior Product Manager - job 1 of 2

About Apptegy

Since 2015, Apptegy has grown from a small team working with a handful of Arkansas schools to a thriving community empowering thousands of schools and school districts across the United States. We build innovative products that simplify the demanding roles of school leaders, enabling them to brand, market, and strengthen their school’s identity, effortlessly. 

Thoughtfulness and high performance are core to our success in rapidly growing, winning, and retaining thousands of U.S. school districts. As a Senior Product Manager on our fast-growing team, you'll be equipped with the necessary tools, mentors, and resources to excel and contribute directly to our ongoing expansion.

Why You’ll Love This Job

As a Senior Product Manager, you will join a combined Product, Design, and Engineering team collaborating on the future of EdTech. Working closely with Product Leadership, you will be assigned product focus areas where you will have ownership and autonomy to craft a roadmap, develop and ship new functionality, and constantly engage with clients and stakeholders to shape the future of our products.

You will have the opportunity to share your experience with Product Managers where you will be expected to coach & mentor younger talent.

What You’ll Do

Product Vision & Strategy

Define and drive the product vision for your focus areas, ensuring alignment with overall company goals, user needs, and market opportunities.

Develop and execute a strategic roadmap informed by qualitative insights and robust data analysis, delivering on long-term business objectives.

Identify and prioritize key features, enhancements, and new product opportunities based on a mix of customer feedback, business needs, and product analytics.

Leadership & Collaboration

Serve as a mentor and coach to junior product managers, helping them grow their skills with a focus on using data-driven thinking in decision-making.

Help develop and roll out best practices across the product team, especially around product discovery, measurement frameworks, and metrics interpretation.

Market, Customer & Data Insights

Conduct market and competitive analysis, leveraging data to identify positioning opportunities and inform strategy.

Proactively engage with users and analyze usage patterns, NPS, funnel data, and behavioral trends to extract actionable insights.

Use product analytics, survey data, and customer feedback to define KPIs and continuously evaluate product success and adoption.

Champion a culture of measurement, ensuring all decisions are backed by meaningful data and hypotheses.

Product Development & Execution

Own the product development lifecycle from ideation to launch, ensuring features are rigorously tested and grounded in measurable impact.

Collaborate closely with engineering and design to translate business goals and user needs into data-informed product specs, user stories, and acceptance criteria.

Define success metrics for features and experiments, and build dashboards or reports to monitor them over time.

Work with QA and engineering to ensure testing protocols consider not only product quality but performance metrics and regression tracking.

Stakeholder Management

Clearly communicate product vision, strategy, and results—including data-backed rationale for decisions—to senior leadership and cross-functional teams.

Align stakeholders by translating complex data findings into concise, actionable recommendations and strategic proposals.

Present product updates and business cases with a focus on KPIs, return on investment, and user behavior data.

Quality & Technical Understanding

Advocate for product quality with a balanced understanding of both customer outcomes and technical constraints.

Partner with engineering to evaluate the feasibility and trade-offs of features using both technical and usage data.

Drive discussions around instrumentation, tagging, and logging to ensure your product is measurable and insights are accessible.

• 5+ years of experience as a Product Manager, ideally with a strong track record of using data to drive product decisions and measure success.
• Demonstrated expertise in using analytics tools (e.g., Amplitude, Mixpanel, GA) and querying databases (SQL a strong plus) to inform product strategy.
• Experience interpreting results and making iterative improvements based on insights.
• Strong critical thinking and problem-solving skills with the ability to translate ambiguous or conflicting inputs into prioritized, data-supported action plans.
• Comfortable navigating and contributing to agile environments (familiarity with Jira or similar tools is a plus).Ability to develop and evolve strategy based on market trends, usage data, and company objectives.
• Experience delivering web and mobile products from concept to launch in partnership with cross-functional teams Excellent communication and stakeholder management skills, especially in presenting complex data in a clear, business-relevant way.
• Experience working directly with business or consumer clients to understand their needs, pain points, and success criteria (experience in B2B, B2C, or mobile app products is a plus).
• Passionate, curious, and committed to a culture of continuous learning, high performance, and evidence-based decision-making.

Why You’ll Love Working With Us

We take our responsibility as a company seriously and aim to make this the best job that you’ve had (and one that sets you up for future success). We want your day at work and your time at home to be a joyful experience that’s why we provide:

Comprehensive medical, dental, vision, and life insurance coverage

Retirement 401(k) with employer match

Health Savings Accounts (HSA) and Flexible Spending Accounts (FSAs)

Mental Health Reimbursement

Unlimited paid time off including seasonal (December) company-wide time off

Paid parental and medical leave